What color is #48181C?

#48181C is a dark red. In RGB it is rgb(72, 24, 28), and in HSL hsl(355, 50%, 19%).

Is #48181C accessible as text?

On white, #48181C has a contrast ratio of 14.76:1 (passes WCAG AA for body text); on black it is 1.42:1 (fails). For text placed on #48181C, use white for the best readability.

What is the closest Tailwind color to #48181C?

The nearest Tailwind CSS token is orange-950 (#441306).

What colors go well with #48181C?

#48181C pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #184945. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #48181C below.

Is #48181C good for buttons?

#48181C works well for buttons and highlights, but use white text on #48181C — black text only reaches 1.42:1, below the 4.5:1 needed for normal-size labels.

Is #48181C the same as CSS maroon?

No — #48181C is not the CSS named color maroon, but maroon (#800000) is the closest CSS named color.

#48181C Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #48181C

Not just a swatch — here's how #48181C works with other colors. Named schemes with #48181C in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

Dominant #48181C Secondary #B86228 Accent #797742 Surface #F4EBDD Anchor #3B2A21

This palette keeps Oxblood as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Vintage Leather Lead · 5 colors

Lead #48181C Secondary #7C4928 Surface #EAD9C0 Accent #434F3A Anchor #5A222F

Oxblood plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Desert Clay Center · 5 colors

Center #48181C Surface #E4CDA8 Secondary #B27959 Accent #99966D Anchor #3F2C21

Oxblood holds the warm center of this desert palette with sand and clay beside it, a muted-sage accent and a dark-brown anchor.

Japanese Sand Base · 5 colors

Base #48181C Surface #F0E8DC Highlight #F7F1E7 Secondary #BBAEA0 Ink #2B2723

Oxblood sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #48181C Secondary #5C4949 Support #9B9087 Ink #17140F

Oxblood is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Oxblood carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #48181C actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 69/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 28/100

Low

Firm and assertive — carries weight and contrast.

Depth 70/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 61/100

High

Organic, earthy character — at home in wellness, food and craft brands.

Vintage feel 54/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 73/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 28/100

Low

Quiet and neutral — a supporting tone, not a signature.

UI accent fit 30/100

Low

Weak as an action color — too pale, too dark or too muted to signal.

Surface fit 44/100

Moderate

Usable as a tinted surface in measured doses.

Print safety 92/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #48181C

For UI

For branding

For interior

For fashion

People also use #48181C with

Byzantium Espresso Brunswick Green Gainsboro

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 14.8:1. Use

Subtle surface Use #E5C7C9 for cards and hover fills. Tint 80

Avoid beside #492418 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #48181C at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #48181C;
  --color-base-rgb: 72 24 28;
  --color-base-oklch: oklch(28.6% 0.073 18.1);
  --color-50: #FCF3F4;
  --color-100: #F5E0E2;
  --color-200: #EBC2C5;
  --color-300: #D8979D;
  --color-400: #C27077;
  --color-500: #A64E56;
  --color-600: #804247;
  --color-700: #5C3337;
  --color-800: #3C2426;
  --color-900: #251819;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  oxblood: {
    50: '#FCF3F4',
    100: '#F5E0E2',
    200: '#EBC2C5',
    300: '#D8979D',
    400: '#C27077',
    500: '#A64E56',
    600: '#804247',
    700: '#5C3337',
    800: '#3C2426',
    900: '#251819',
  },
}

$base: #48181C;
$base-ink: #FFFFFF;
$base-50: #FCF3F4;
$base-100: #F5E0E2;
$base-200: #EBC2C5;
$base-300: #D8979D;
$base-400: #C27077;
$base-500: #A64E56;
$base-600: #804247;
$base-700: #5C3337;
$base-800: #3C2426;
$base-900: #251819;
$base-hover: #3A1317;
$base-subtle: #D9A9AD;

{
    "color": {
        "base": {
            "value": "#48181C",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FCF3F4",
                "type": "color"
            },
            "100": {
                "value": "#F5E0E2",
                "type": "color"
            },
            "200": {
                "value": "#EBC2C5",
                "type": "color"
            },
            "300": {
                "value": "#D8979D",
                "type": "color"
            },
            "400": {
                "value": "#C27077",
                "type": "color"
            },
            "500": {
                "value": "#A64E56",
                "type": "color"
            },
            "600": {
                "value": "#804247",
                "type": "color"
            },
            "700": {
                "value": "#5C3337",
                "type": "color"
            },
            "800": {
                "value": "#3C2426",
                "type": "color"
            },
            "900": {
                "value": "#251819",
                "type": "color"
            }
        }
    }
}

Palettes built on #48181C

Color Lab

Pairs with #48181C

UI roles & guardrails

In real applications

Scales

Every model

Export