Nearest named color: Indigo
#482178
#482178
Nearest named
Indigo
Family
Purple
Lightness
35.3%
Chroma
0.140
Hue angle
299.7°
Temperature
Cool
Contrast on white
11.90:1 · AAA
Contrast on black
1.56:1 · Fail
Web-safe
#333366
CSS oklch()
35% 0.14 300

#482178 is a deep, cool purple. On the Color Lab it reads clean and engineered, quietly premium. It reproduces cleanly in print.

Palettes built on #482178

Not just a swatch — here's how #482178 works with other colors. Named schemes with #482178 in its natural role, and a note on why the supporting colors balance it.

Luxury Packaging Feature · 5 colors

Indigo carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Moody Editorial Color · 5 colors

Indigo adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Indigo.

Coastal Morning Lead · 5 colors

Indigo opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Berry & Cream Lead · 5 colors

Indigo sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Indigo is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Indigo carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #482178 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 36/100
Cool
Reads cool and recessive — calming, technical, good for trust-led UI.
Softness 28/100
Low
Firm and assertive — carries weight and contrast.
Depth 66/100
High
Deep and grounding — anchors a layout, strong dark-mode base.
Naturalness 0/100
Very low
Reads engineered rather than organic — synthetic, digital.
Vintage feel 37/100
Low
A faint retro warmth without tipping into sepia.
Luxury 68/100
High
Restrained and premium — deep, quiet, high-end packaging and fashion.
Brand distinctiveness 54/100
Moderate
Recognisable but shares space with nearby hues.
UI accent fit 58/100
Moderate
Workable accent with care around contrast.
Surface fit 19/100
Very low
Too saturated or mid-toned for big areas — keep it to accents.
Print safety 82/100
Very high
Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #482178

For UI
For branding
For interior
For fashion
People also use #482178 with

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA
Body text Passes on white at 16px and above. Pass
Large display Fine for headings 24px+ on white. Pass
Background Pair with white text at 11.9:1. Use
Subtle surface Use #DACDEA for cards and hover fills. Tint 80
Avoid beside #652178 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #482178 at work across the surfaces designers actually ship.

Website / UI
Northwind Sign up
Build faster.
A working theme, generated in seconds.
Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #482178;
  --color-base-rgb: 72 33 120;
  --color-base-oklch: oklch(35.3% 0.140 299.7);
  --color-50: #F7F3FC;
  --color-100: #E9DEF7;
  --color-200: #D4BFED;
  --color-300: #B493DC;
  --color-400: #946AC8;
  --color-500: #7548AD;
  --color-600: #5D3D84;
  --color-700: #45305E;
  --color-800: #2F233E;
  --color-900: #1E1726;
  --color-on-base: #FFFFFF;
}