What color is #49002D?

#49002D is a very dark, vivid pink. In RGB it is rgb(73, 0, 45), and in HSL hsl(323, 100%, 14%).

Is #49002D accessible as text?

On white, #49002D has a contrast ratio of 15.89:1 (passes WCAG AA for body text); on black it is 1.32:1 (fails). For text placed on #49002D, use white for the best readability.

What is the closest Tailwind color to #49002D?

The nearest Tailwind CSS token is pink-950 (#510424).

What colors go well with #49002D?

#49002D pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #00471B. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #49002D below.

Is #49002D good for buttons?

#49002D works well for buttons and highlights, but use white text on #49002D — black text only reaches 1.32:1, below the 4.5:1 needed for normal-size labels.

Is #49002D the same as CSS maroon?

No — #49002D is not the CSS named color maroon, but maroon (#800000) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#49002D Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #49002D

Not just a swatch — here's how #49002D works with other colors. Named schemes with #49002D in its natural role, and a note on why the supporting colors balance it.

Luxury Packaging Feature · 5 colors

Feature #49002D Anchor #141210 Accent #D59B50 Secondary #31252A Surface #F3EDE3

Deep Purple carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Vintage Leather Lead · 5 colors

Lead #49002D Secondary #7D482C Surface #EBD9C1 Accent #454F39 Anchor #5A2232

Deep Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Moody Editorial Color · 5 colors

Color #49002D Anchor #2B2A2E Secondary #6F6E74 Surface #EDE5DA Accent #210005

Deep Purple adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Deep Purple.

Berry & Cream Lead · 5 colors

Lead #49002D Surface #F4E6D7 Anchor #5E203B Accent #E6C2C4 Secondary #332B2E

Deep Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #49002D Secondary #5A414C Support #9C9087 Ink #17140F

Deep Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Deep Purple carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #49002D actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 67/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 24/100

Low

Firm and assertive — carries weight and contrast.

Depth 74/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 17/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 46/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 78/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 43/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 29/100

Low

Weak as an action color — too pale, too dark or too muted to signal.

Surface fit 34/100

Low

Usable as a tinted surface in measured doses.

Print safety 88/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #49002D

For UI

For branding

For interior

For fashion

People also use #49002D with

Indigo Oxblood British Racing Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 15.9:1. Use

Subtle surface Use #F3B4DB for cards and hover fills. Tint 80

Avoid beside #470014 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #49002D at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #49002D;
  --color-base-rgb: 73 0 45;
  --color-base-oklch: oklch(26.7% 0.111 350.2);
  --color-50: #FEF0F9;
  --color-100: #FDD8EF;
  --color-200: #FCB1DF;
  --color-300: #F877C7;
  --color-400: #EC46AC;
  --color-500: #D2228F;
  --color-600: #9F236F;
  --color-700: #701F51;
  --color-800: #481836;
  --color-900: #2C1122;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  deep-purple: {
    50: '#FEF0F9',
    100: '#FDD8EF',
    200: '#FCB1DF',
    300: '#F877C7',
    400: '#EC46AC',
    500: '#D2228F',
    600: '#9F236F',
    700: '#701F51',
    800: '#481836',
    900: '#2C1122',
  },
}

$base: #49002D;
$base-ink: #FFFFFF;
$base-50: #FEF0F9;
$base-100: #FDD8EF;
$base-200: #FCB1DF;
$base-300: #F877C7;
$base-400: #EC46AC;
$base-500: #D2228F;
$base-600: #9F236F;
$base-700: #701F51;
$base-800: #481836;
$base-900: #2C1122;
$base-hover: #390023;
$base-subtle: #EF8BC9;

{
    "color": {
        "base": {
            "value": "#49002D",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF0F9",
                "type": "color"
            },
            "100": {
                "value": "#FDD8EF",
                "type": "color"
            },
            "200": {
                "value": "#FCB1DF",
                "type": "color"
            },
            "300": {
                "value": "#F877C7",
                "type": "color"
            },
            "400": {
                "value": "#EC46AC",
                "type": "color"
            },
            "500": {
                "value": "#D2228F",
                "type": "color"
            },
            "600": {
                "value": "#9F236F",
                "type": "color"
            },
            "700": {
                "value": "#701F51",
                "type": "color"
            },
            "800": {
                "value": "#481836",
                "type": "color"
            },
            "900": {
                "value": "#2C1122",
                "type": "color"
            }
        }
    }
}