What color is #490C28?

#490C28 is a very dark, vivid pink. In RGB it is rgb(73, 12, 40), and in HSL hsl(332, 72%, 17%).

Is #490C28 accessible as text?

On white, #490C28 has a contrast ratio of 15.37:1 (passes WCAG AA for body text); on black it is 1.37:1 (fails). For text placed on #490C28, use white for the best readability.

What is the closest Tailwind color to #490C28?

The nearest Tailwind CSS token is pink-950 (#510424).

What colors go well with #490C28?

#490C28 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #0C4B2D. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #490C28 below.

Is #490C28 good for buttons?

#490C28 works well for buttons and highlights, but use white text on #490C28 — black text only reaches 1.37:1, below the 4.5:1 needed for normal-size labels.

Is #490C28 the same as CSS maroon?

No — #490C28 is not the CSS named color maroon, but maroon (#800000) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#490C28 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #490C28

Not just a swatch — here's how #490C28 works with other colors. Named schemes with #490C28 in its natural role, and a note on why the supporting colors balance it.

Vintage Leather Lead · 5 colors

Lead #490C28 Secondary #7C482B Surface #EBD9C1 Accent #444F39 Anchor #5A2231

Oxblood plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Luxury Packaging Feature · 5 colors

Feature #490C28 Anchor #141210 Accent #D49C50 Secondary #312529 Surface #F3EDE3

Oxblood carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Moody Editorial Color · 5 colors

Color #490C28 Anchor #2B2A2E Secondary #6F6E74 Surface #EDE5DA Accent #210004

Oxblood adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Oxblood.

Berry & Cream Lead · 5 colors

Lead #490C28 Surface #F4E6D7 Anchor #5E203A Accent #E6C2C3 Secondary #332B2E

Oxblood sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #490C28 Secondary #5B454C Support #9C9087 Ink #17140F

Oxblood is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Oxblood carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #490C28 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 67/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 25/100

Low

Firm and assertive — carries weight and contrast.

Depth 72/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 27/100

Low

Loosely natural — an earthy edge without being rustic.

Vintage feel 53/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 76/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 36/100

Low

Recognisable but shares space with nearby hues.

UI accent fit 30/100

Low

Workable accent with care around contrast.

Surface fit 38/100

Low

Usable as a tinted surface in measured doses.

Print safety 90/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #490C28

For UI

For branding

For interior

For fashion

People also use #490C28 with

Byzantium Oxblood British Racing Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 15.4:1. Use

Subtle surface Use #EBBFD3 for cards and hover fills. Tint 80

Avoid beside #4B0C14 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #490C28 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #490C28;
  --color-base-rgb: 73 12 40;
  --color-base-oklch: oklch(27.6% 0.094 357.6);
  --color-50: #FDF1F7;
  --color-100: #FADBEA;
  --color-200: #F3B9D4;
  --color-300: #E689B5;
  --color-400: #D55D95;
  --color-500: #BA3B76;
  --color-600: #8E345E;
  --color-700: #642A45;
  --color-800: #421F2F;
  --color-900: #28151E;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  oxblood: {
    50: '#FDF1F7',
    100: '#FADBEA',
    200: '#F3B9D4',
    300: '#E689B5',
    400: '#D55D95',
    500: '#BA3B76',
    600: '#8E345E',
    700: '#642A45',
    800: '#421F2F',
    900: '#28151E',
  },
}

$base: #490C28;
$base-ink: #FFFFFF;
$base-50: #FDF1F7;
$base-100: #FADBEA;
$base-200: #F3B9D4;
$base-300: #E689B5;
$base-400: #D55D95;
$base-500: #BA3B76;
$base-600: #8E345E;
$base-700: #642A45;
$base-800: #421F2F;
$base-900: #28151E;
$base-hover: #3C0A21;
$base-subtle: #E29DBD;

{
    "color": {
        "base": {
            "value": "#490C28",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FDF1F7",
                "type": "color"
            },
            "100": {
                "value": "#FADBEA",
                "type": "color"
            },
            "200": {
                "value": "#F3B9D4",
                "type": "color"
            },
            "300": {
                "value": "#E689B5",
                "type": "color"
            },
            "400": {
                "value": "#D55D95",
                "type": "color"
            },
            "500": {
                "value": "#BA3B76",
                "type": "color"
            },
            "600": {
                "value": "#8E345E",
                "type": "color"
            },
            "700": {
                "value": "#642A45",
                "type": "color"
            },
            "800": {
                "value": "#421F2F",
                "type": "color"
            },
            "900": {
                "value": "#28151E",
                "type": "color"
            }
        }
    }
}