#490C29 is a deep, warm red. On the Color Lab it reads quietly premium. It is too dark to lead as a primary accent and reproduces cleanly in print.
Not just a swatch — here's how #490C29 works with other colors. Named schemes with #490C29 in its natural role, and a note on why the supporting colors balance it.
Oxblood plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Oxblood carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Oxblood adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Oxblood.
Oxblood sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Oxblood is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Oxblood carrying the quiet middle.
How #490C29 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #490C29 at work across the surfaces designers actually ship.
:root {
--color-base: #490C29;
--color-base-rgb: 73 12 41;
--color-base-oklch: oklch(27.6% 0.095 356.5);
--color-50: #FDF1F7;
--color-100: #FADBEA;
--color-200: #F3B9D5;
--color-300: #E689B6;
--color-400: #D55D97;
--color-500: #BA3B78;
--color-600: #8E345F;
--color-700: #642A46;
--color-800: #421F30;
--color-900: #28151E;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
oxblood: {
50: '#FDF1F7',
100: '#FADBEA',
200: '#F3B9D5',
300: '#E689B6',
400: '#D55D97',
500: '#BA3B78',
600: '#8E345F',
700: '#642A46',
800: '#421F30',
900: '#28151E',
},
}
$base: #490C29; $base-ink: #FFFFFF; $base-50: #FDF1F7; $base-100: #FADBEA; $base-200: #F3B9D5; $base-300: #E689B6; $base-400: #D55D97; $base-500: #BA3B78; $base-600: #8E345F; $base-700: #642A46; $base-800: #421F30; $base-900: #28151E; $base-hover: #3C0A22; $base-subtle: #E29DBE;
{
"color": {
"base": {
"value": "#490C29",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FDF1F7",
"type": "color"
},
"100": {
"value": "#FADBEA",
"type": "color"
},
"200": {
"value": "#F3B9D5",
"type": "color"
},
"300": {
"value": "#E689B6",
"type": "color"
},
"400": {
"value": "#D55D97",
"type": "color"
},
"500": {
"value": "#BA3B78",
"type": "color"
},
"600": {
"value": "#8E345F",
"type": "color"
},
"700": {
"value": "#642A46",
"type": "color"
},
"800": {
"value": "#421F30",
"type": "color"
},
"900": {
"value": "#28151E",
"type": "color"
}
}
}
}