What color is #490C83?

#490C83 is a dark, vivid violet. In RGB it is rgb(73, 12, 131), and in HSL hsl(271, 83%, 28%).

Is #490C83 accessible as text?

On white, #490C83 has a contrast ratio of 12.62:1 (passes WCAG AA for body text); on black it is 1.66:1 (fails). For text placed on #490C83, use white for the best readability.

What is the closest Tailwind color to #490C83?

The nearest Tailwind CSS token is purple-900 (#59168B).

What colors go well with #490C83?

#490C83 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #45830C. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #490C83 below.

Is #490C83 good for buttons?

#490C83 works well for buttons and highlights, but use white text on #490C83 — black text only reaches 1.66:1, below the 4.5:1 needed for normal-size labels.

Is #490C83 the same as CSS indigo?

No — #490C83 is not the CSS named color indigo, but indigo (#4B0082) is the closest CSS named color.

#490C83 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #490C83

Not just a swatch — here's how #490C83 works with other colors. Named schemes with #490C83 in its natural role, and a note on why the supporting colors balance it.

Luxury Packaging Feature · 5 colors

Feature #490C83 Anchor #141210 Accent #DA9856 Secondary #2A2732 Surface #F3ECE3

Indigo carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Moody Editorial Color · 5 colors

Color #490C83 Anchor #2A2A2E Secondary #6E6E74 Surface #EEE5DA Accent #30003F

Indigo adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Indigo.

Coastal Morning Lead · 5 colors

Lead #490C83 Accent #A5C4C4 Surface #E9D6BF Secondary #9AA0A1 Anchor #23334B

Indigo opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Berry & Cream Lead · 5 colors

Lead #490C83 Surface #F5E6D7 Anchor #5C2140 Accent #E5C2C7 Secondary #332B2F

Indigo sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #490C83 Secondary #63577C Support #9C9088 Ink #18140F

Indigo is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Indigo carrying the quiet middle.

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Color Lab

How #490C83 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 32/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 25/100

Low

Firm and assertive — carries weight and contrast.

Depth 69/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 28/100

Low

A faint retro warmth without tipping into sepia.

Luxury 66/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 67/100

High

Bold and ownable — memorable as a primary brand color.

UI accent fit 53/100

Moderate

Workable accent with care around contrast.

Surface fit 18/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 78/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #490C83

For UI

For branding

For interior

For fashion

People also use #490C83 with

Zaffre Purple Avocado Gainsboro Onyx

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 12.6:1. Use

Subtle surface Use #DBC4F0 for cards and hover fills. Tint 80

Avoid beside #710C83 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #490C83 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #490C83;
  --color-base-rgb: 73 12 131;
  --color-base-oklch: oklch(34.4% 0.173 299.3);
  --color-50: #F8F0FE;
  --color-100: #EBD9FD;
  --color-200: #D7B4F8;
  --color-300: #B982ED;
  --color-400: #9B54DE;
  --color-500: #7D31C3;
  --color-600: #632D95;
  --color-700: #492669;
  --color-800: #311C44;
  --color-900: #1F132A;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  indigo: {
    50: '#F8F0FE',
    100: '#EBD9FD',
    200: '#D7B4F8',
    300: '#B982ED',
    400: '#9B54DE',
    500: '#7D31C3',
    600: '#632D95',
    700: '#492669',
    800: '#311C44',
    900: '#1F132A',
  },
}

$base: #490C83;
$base-ink: #FFFFFF;
$base-50: #F8F0FE;
$base-100: #EBD9FD;
$base-200: #D7B4F8;
$base-300: #B982ED;
$base-400: #9B54DE;
$base-500: #7D31C3;
$base-600: #632D95;
$base-700: #492669;
$base-800: #311C44;
$base-900: #1F132A;
$base-hover: #3B0A69;
$base-subtle: #C9A5EB;

{
    "color": {
        "base": {
            "value": "#490C83",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F8F0FE",
                "type": "color"
            },
            "100": {
                "value": "#EBD9FD",
                "type": "color"
            },
            "200": {
                "value": "#D7B4F8",
                "type": "color"
            },
            "300": {
                "value": "#B982ED",
                "type": "color"
            },
            "400": {
                "value": "#9B54DE",
                "type": "color"
            },
            "500": {
                "value": "#7D31C3",
                "type": "color"
            },
            "600": {
                "value": "#632D95",
                "type": "color"
            },
            "700": {
                "value": "#492669",
                "type": "color"
            },
            "800": {
                "value": "#311C44",
                "type": "color"
            },
            "900": {
                "value": "#1F132A",
                "type": "color"
            }
        }
    }
}

Palettes built on #490C83

Color Lab

Pairs with #490C83

UI roles & guardrails

In real applications

Scales

Every model

Export