Nearest named color: Oxblood
#49121D
#49121D
Nearest named
Oxblood
Family
Red
Lightness
27.9%
Chroma
0.083
Hue angle
12.6°
Temperature
Warm
Contrast on white
15.13:1 · AAA
Contrast on black
1.23:1 · Fail
Web-safe
#330033
CSS oklch()
28% 0.08 13

#49121D is a deep, warm red-orange. On the Color Lab it reads quietly premium. It is too dark to lead as a primary accent and reproduces cleanly in print.

Palettes built on #49121D

Not just a swatch — here's how #49121D works with other colors. Named schemes with #49121D in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

This palette keeps Oxblood as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Vintage Leather Lead · 5 colors

Oxblood plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Desert Clay Center · 5 colors

Oxblood holds the warm center of this desert palette with sand and clay beside it, a muted-sage accent and a dark-brown anchor.

Japanese Sand Base · 5 colors

Oxblood sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Minimal Editorial Surface · 5 colors

Oxblood is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Oxblood carrying the quiet middle.

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Color Lab

How #49121D actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 70/100
Warm
Reads warm and advancing — inviting, energetic, draws the eye forward.
Softness 26/100
Low
Firm and assertive — carries weight and contrast.
Depth 71/100
High
Deep and grounding — anchors a layout, strong dark-mode base.
Naturalness 54/100
Moderate
Loosely natural — an earthy edge without being rustic.
Vintage feel 55/100
Moderate
Faded, nostalgic quality — editorial, heritage and retro work.
Luxury 74/100
High
Restrained and premium — deep, quiet, high-end packaging and fashion.
Brand distinctiveness 32/100
Low
Recognisable but shares space with nearby hues.
UI accent fit 29/100
Low
Weak as an action color — too pale, too dark or too muted to signal.
Surface fit 42/100
Moderate
Usable as a tinted surface in measured doses.
Print safety 91/100
Very high
Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #49121D

For UI
For branding
For interior
For fashion
People also use #49121D with

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA
Body text Passes on white at 16px and above. Pass
Large display Fine for headings 24px+ on white. Pass
Background Pair with white text at 15.1:1. Use
Subtle surface Use #E7C3CA for cards and hover fills. Tint 80
Avoid beside #491A12 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #49121D at work across the surfaces designers actually ship.

Website / UI
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Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #49121D;
  --color-base-rgb: 73 18 29;
  --color-base-oklch: oklch(27.9% 0.083 12.6);
  --color-50: #FCF2F4;
  --color-100: #F8DEE3;
  --color-200: #EFBEC8;
  --color-300: #DE91A0;
  --color-400: #CB677B;
  --color-500: #AF465B;
  --color-600: #863C4A;
  --color-700: #602F39;
  --color-800: #3F2228;
  --color-900: #27161A;
  --color-on-base: #FFFFFF;
}