#49243F is a deep, temperate rose. On the Color Lab it reads clean and engineered, quietly premium. It reproduces cleanly in print.
Not just a swatch — here's how #49243F works with other colors. Named schemes with #49243F in its natural role, and a note on why the supporting colors balance it.
Bistre plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
This palette keeps Bistre as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Bistre sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Bistre carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Bistre is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Bistre carrying the quiet middle.
How #49243F actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #49243F at work across the surfaces designers actually ship.
:root {
--color-base: #49243F;
--color-base-rgb: 73 36 63;
--color-base-oklch: oklch(32.1% 0.069 338.2);
--color-50: #FAF4F9;
--color-100: #F2E3EE;
--color-200: #E4C8DD;
--color-300: #CEA2C2;
--color-400: #B57DA6;
--color-500: #985C88;
--color-600: #764C6B;
--color-700: #553A4E;
--color-800: #392834;
--color-900: #231A21;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
bistre: {
50: '#FAF4F9',
100: '#F2E3EE',
200: '#E4C8DD',
300: '#CEA2C2',
400: '#B57DA6',
500: '#985C88',
600: '#764C6B',
700: '#553A4E',
800: '#392834',
900: '#231A21',
},
}
$base: #49243F; $base-ink: #FFFFFF; $base-50: #FAF4F9; $base-100: #F2E3EE; $base-200: #E4C8DD; $base-300: #CEA2C2; $base-400: #B57DA6; $base-500: #985C88; $base-600: #764C6B; $base-700: #553A4E; $base-800: #392834; $base-900: #231A21; $base-hover: #391C32; $base-subtle: #D2B3CA;
{
"color": {
"base": {
"value": "#49243F",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FAF4F9",
"type": "color"
},
"100": {
"value": "#F2E3EE",
"type": "color"
},
"200": {
"value": "#E4C8DD",
"type": "color"
},
"300": {
"value": "#CEA2C2",
"type": "color"
},
"400": {
"value": "#B57DA6",
"type": "color"
},
"500": {
"value": "#985C88",
"type": "color"
},
"600": {
"value": "#764C6B",
"type": "color"
},
"700": {
"value": "#553A4E",
"type": "color"
},
"800": {
"value": "#392834",
"type": "color"
},
"900": {
"value": "#231A21",
"type": "color"
}
}
}
}