What color is #49264E?

#49264E is a dark, muted purple. In RGB it is rgb(73, 38, 78), and in HSL hsl(293, 34%, 23%).

Is #49264E accessible as text?

On white, #49264E has a contrast ratio of 12.57:1 (passes WCAG AA for body text); on black it is 1.67:1 (fails). For text placed on #49264E, use white for the best readability.

What is the closest Tailwind color to #49264E?

The nearest Tailwind CSS token is mauve-700 (#463947).

What colors go well with #49264E?

#49264E pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #2B4F27. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #49264E below.

Is #49264E good for buttons?

#49264E works well for buttons and highlights, but use white text on #49264E — black text only reaches 1.67:1, below the 4.5:1 needed for normal-size labels.

Is #49264E the same as CSS indigo?

No — #49264E is not the CSS named color indigo, but indigo (#4B0082) is the closest CSS named color.

#49264E Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #49264E

Not just a swatch — here's how #49264E works with other colors. Named schemes with #49264E in its natural role, and a note on why the supporting colors balance it.

Vintage Leather Lead · 5 colors

Lead #49264E Secondary #7E472F Surface #ECD8C1 Accent #345249 Anchor #592234

Russian Violet plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Japanese Sand Base · 5 colors

Base #49264E Surface #F1E8DC Highlight #F7F0E7 Secondary #BDADA1 Ink #2C2723

Russian Violet sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Luxury Packaging Feature · 5 colors

Feature #49264E Anchor #141210 Accent #D89A53 Secondary #2E262F Surface #F3EDE3

Russian Violet carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #49264E Secondary #635665 Support #9C9087 Ink #18140F

Russian Violet is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Russian Violet carrying the quiet middle.

Berry & Cream Lead · 5 colors

Lead #49264E Surface #F5E6D7 Anchor #5D203E Accent #E6C2C6 Secondary #332B2E

Russian Violet sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Build a working theme in the generator →

Color Lab

How #49264E actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 51/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 31/100

Low

Firm and assertive — carries weight and contrast.

Depth 66/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 1/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 52/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 70/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 31/100

Low

Recognisable but shares space with nearby hues.

UI accent fit 44/100

Moderate

Workable accent with care around contrast.

Surface fit 39/100

Low

Usable as a tinted surface in measured doses.

Print safety 91/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #49264E

For UI

For branding

For interior

For fashion

People also use #49264E with

Dark Slate Blue Bistre Castleton Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 12.6:1. Use

Subtle surface Use #DFCEE1 for cards and hover fills. Tint 80

Avoid beside #4F2746 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #49264E at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #49264E;
  --color-base-rgb: 73 38 78;
  --color-base-oklch: oklch(33.2% 0.081 322.4);
  --color-50: #FAF4FA;
  --color-100: #F0E3F2;
  --color-200: #E1C8E4;
  --color-300: #C8A2CE;
  --color-400: #AF7DB5;
  --color-500: #915C98;
  --color-600: #714C76;
  --color-700: #523A55;
  --color-800: #372839;
  --color-900: #221A23;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  russian-violet: {
    50: '#FAF4FA',
    100: '#F0E3F2',
    200: '#E1C8E4',
    300: '#C8A2CE',
    400: '#AF7DB5',
    500: '#915C98',
    600: '#714C76',
    700: '#523A55',
    800: '#372839',
    900: '#221A23',
  },
}

$base: #49264E;
$base-ink: #FFFFFF;
$base-50: #FAF4FA;
$base-100: #F0E3F2;
$base-200: #E1C8E4;
$base-300: #C8A2CE;
$base-400: #AF7DB5;
$base-500: #915C98;
$base-600: #714C76;
$base-700: #523A55;
$base-800: #372839;
$base-900: #221A23;
$base-hover: #3B1F3F;
$base-subtle: #D0B5D3;

{
    "color": {
        "base": {
            "value": "#49264E",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FAF4FA",
                "type": "color"
            },
            "100": {
                "value": "#F0E3F2",
                "type": "color"
            },
            "200": {
                "value": "#E1C8E4",
                "type": "color"
            },
            "300": {
                "value": "#C8A2CE",
                "type": "color"
            },
            "400": {
                "value": "#AF7DB5",
                "type": "color"
            },
            "500": {
                "value": "#915C98",
                "type": "color"
            },
            "600": {
                "value": "#714C76",
                "type": "color"
            },
            "700": {
                "value": "#523A55",
                "type": "color"
            },
            "800": {
                "value": "#372839",
                "type": "color"
            },
            "900": {
                "value": "#221A23",
                "type": "color"
            }
        }
    }
}