#4E0768 is a deep, temperate magenta. On the Color Lab it reads clean and engineered, quietly premium. It reproduces cleanly in print.
Not just a swatch — here's how #4E0768 works with other colors. Named schemes with #4E0768 in its natural role, and a note on why the supporting colors balance it.
Indigo carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Indigo adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Indigo.
Indigo sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Indigo plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Indigo is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Indigo carrying the quiet middle.
How #4E0768 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #4E0768 at work across the surfaces designers actually ship.
:root {
--color-base: #4E0768;
--color-base-rgb: 78 7 104;
--color-base-oklch: oklch(32.3% 0.152 313.7);
--color-50: #FBF0FE;
--color-100: #F3D8FD;
--color-200: #E7B3FA;
--color-300: #D27FF0;
--color-400: #BB51E1;
--color-500: #9E2EC7;
--color-600: #7A2B97;
--color-700: #58246B;
--color-800: #3A1C45;
--color-900: #24132A;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
indigo: {
50: '#FBF0FE',
100: '#F3D8FD',
200: '#E7B3FA',
300: '#D27FF0',
400: '#BB51E1',
500: '#9E2EC7',
600: '#7A2B97',
700: '#58246B',
800: '#3A1C45',
900: '#24132A',
},
}
$base: #4E0768; $base-ink: #FFFFFF; $base-50: #FBF0FE; $base-100: #F3D8FD; $base-200: #E7B3FA; $base-300: #D27FF0; $base-400: #BB51E1; $base-500: #9E2EC7; $base-600: #7A2B97; $base-700: #58246B; $base-800: #3A1C45; $base-900: #24132A; $base-hover: #3F0654; $base-subtle: #D69CEB;
{
"color": {
"base": {
"value": "#4E0768",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FBF0FE",
"type": "color"
},
"100": {
"value": "#F3D8FD",
"type": "color"
},
"200": {
"value": "#E7B3FA",
"type": "color"
},
"300": {
"value": "#D27FF0",
"type": "color"
},
"400": {
"value": "#BB51E1",
"type": "color"
},
"500": {
"value": "#9E2EC7",
"type": "color"
},
"600": {
"value": "#7A2B97",
"type": "color"
},
"700": {
"value": "#58246B",
"type": "color"
},
"800": {
"value": "#3A1C45",
"type": "color"
},
"900": {
"value": "#24132A",
"type": "color"
}
}
}
}