#4E0789 is a deep, cool magenta. On the Color Lab it reads clean and engineered, quietly premium. It sits well as a supporting tone.
Not just a swatch — here's how #4E0789 works with other colors. Named schemes with #4E0789 in its natural role, and a note on why the supporting colors balance it.
Indigo carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Indigo adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Indigo.
Indigo opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Indigo sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Indigo is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Indigo carrying the quiet middle.
How #4E0789 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #4E0789 at work across the surfaces designers actually ship.
:root {
--color-base: #4E0789;
--color-base-rgb: 78 7 137;
--color-base-oklch: oklch(35.4% 0.182 300.5);
--color-50: #F8F0FE;
--color-100: #ECD8FD;
--color-200: #DAB2FB;
--color-300: #BD7EF2;
--color-400: #A04FE3;
--color-500: #822BCA;
--color-600: #672999;
--color-700: #4B236C;
--color-800: #331B46;
--color-900: #20122B;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
indigo: {
50: '#F8F0FE',
100: '#ECD8FD',
200: '#DAB2FB',
300: '#BD7EF2',
400: '#A04FE3',
500: '#822BCA',
600: '#672999',
700: '#4B236C',
800: '#331B46',
900: '#20122B',
},
}
$base: #4E0789; $base-ink: #FFFFFF; $base-50: #F8F0FE; $base-100: #ECD8FD; $base-200: #DAB2FB; $base-300: #BD7EF2; $base-400: #A04FE3; $base-500: #822BCA; $base-600: #672999; $base-700: #4B236C; $base-800: #331B46; $base-900: #20122B; $base-hover: #3E066D; $base-subtle: #CCA2EE;
{
"color": {
"base": {
"value": "#4E0789",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F8F0FE",
"type": "color"
},
"100": {
"value": "#ECD8FD",
"type": "color"
},
"200": {
"value": "#DAB2FB",
"type": "color"
},
"300": {
"value": "#BD7EF2",
"type": "color"
},
"400": {
"value": "#A04FE3",
"type": "color"
},
"500": {
"value": "#822BCA",
"type": "color"
},
"600": {
"value": "#672999",
"type": "color"
},
"700": {
"value": "#4B236C",
"type": "color"
},
"800": {
"value": "#331B46",
"type": "color"
},
"900": {
"value": "#20122B",
"type": "color"
}
}
}
}