#4E247D is a deep, cool magenta. On the Color Lab it reads clean and engineered, quietly premium. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #4E247D works with other colors. Named schemes with #4E247D in its natural role, and a note on why the supporting colors balance it.
Indigo carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Indigo adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Indigo.
Indigo opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Indigo sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Indigo is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Indigo carrying the quiet middle.
How #4E247D actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #4E247D at work across the surfaces designers actually ship.
:root {
--color-base: #4E247D;
--color-base-rgb: 78 36 125;
--color-base-oklch: oklch(36.9% 0.143 301.2);
--color-50: #F7F3FC;
--color-100: #EADFF6;
--color-200: #D5C0ED;
--color-300: #B594DB;
--color-400: #966BC7;
--color-500: #774AAB;
--color-600: #5F3F83;
--color-700: #46315E;
--color-800: #30233E;
--color-900: #1E1726;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
indigo: {
50: '#F7F3FC',
100: '#EADFF6',
200: '#D5C0ED',
300: '#B594DB',
400: '#966BC7',
500: '#774AAB',
600: '#5F3F83',
700: '#46315E',
800: '#30233E',
900: '#1E1726',
},
}
$base: #4E247D; $base-ink: #FFFFFF; $base-50: #F7F3FC; $base-100: #EADFF6; $base-200: #D5C0ED; $base-300: #B594DB; $base-400: #966BC7; $base-500: #774AAB; $base-600: #5F3F83; $base-700: #46315E; $base-800: #30233E; $base-900: #1E1726; $base-hover: #3F1D65; $base-subtle: #CAB5E1;
{
"color": {
"base": {
"value": "#4E247D",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F7F3FC",
"type": "color"
},
"100": {
"value": "#EADFF6",
"type": "color"
},
"200": {
"value": "#D5C0ED",
"type": "color"
},
"300": {
"value": "#B594DB",
"type": "color"
},
"400": {
"value": "#966BC7",
"type": "color"
},
"500": {
"value": "#774AAB",
"type": "color"
},
"600": {
"value": "#5F3F83",
"type": "color"
},
"700": {
"value": "#46315E",
"type": "color"
},
"800": {
"value": "#30233E",
"type": "color"
},
"900": {
"value": "#1E1726",
"type": "color"
}
}
}
}