#4E304C is a deep, temperate pink. On the Color Lab it reads clean and engineered, quietly premium. It reproduces cleanly in print.
Not just a swatch — here's how #4E304C works with other colors. Named schemes with #4E304C in its natural role, and a note on why the supporting colors balance it.
Eggplant plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Eggplant sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Eggplant carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Eggplant is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Eggplant carrying the quiet middle.
Eggplant sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
How #4E304C actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #4E304C at work across the surfaces designers actually ship.
:root {
--color-base: #4E304C;
--color-base-rgb: 78 48 76;
--color-base-oklch: oklch(35.7% 0.062 329.1);
--color-50: #F9F5F9;
--color-100: #F0E5EF;
--color-200: #E0CCDF;
--color-300: #C7A8C5;
--color-400: #AD85AA;
--color-500: #90658D;
--color-600: #70526E;
--color-700: #513E50;
--color-800: #362B35;
--color-900: #221B21;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
eggplant: {
50: '#F9F5F9',
100: '#F0E5EF',
200: '#E0CCDF',
300: '#C7A8C5',
400: '#AD85AA',
500: '#90658D',
600: '#70526E',
700: '#513E50',
800: '#362B35',
900: '#221B21',
},
}
$base: #4E304C; $base-ink: #FFFFFF; $base-50: #F9F5F9; $base-100: #F0E5EF; $base-200: #E0CCDF; $base-300: #C7A8C5; $base-400: #AD85AA; $base-500: #90658D; $base-600: #70526E; $base-700: #513E50; $base-800: #362B35; $base-900: #221B21; $base-hover: #3F273E; $base-subtle: #D0BBCF;
{
"color": {
"base": {
"value": "#4E304C",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F9F5F9",
"type": "color"
},
"100": {
"value": "#F0E5EF",
"type": "color"
},
"200": {
"value": "#E0CCDF",
"type": "color"
},
"300": {
"value": "#C7A8C5",
"type": "color"
},
"400": {
"value": "#AD85AA",
"type": "color"
},
"500": {
"value": "#90658D",
"type": "color"
},
"600": {
"value": "#70526E",
"type": "color"
},
"700": {
"value": "#513E50",
"type": "color"
},
"800": {
"value": "#362B35",
"type": "color"
},
"900": {
"value": "#221B21",
"type": "color"
}
}
}
}