#4E4AA6 is a mid-toned, cool purple. On the Color Lab it reads clean and engineered, quietly premium. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #4E4AA6 works with other colors. Named schemes with #4E4AA6 in its natural role, and a note on why the supporting colors balance it.
Ultra Violet opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Ultra Violet plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Ultra Violet anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Ultra Violet sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Ultra Violet is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Ultra Violet carrying the quiet middle.
How #4E4AA6 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #4E4AA6 at work across the surfaces designers actually ship.
:root {
--color-base: #4E4AA6;
--color-base-rgb: 78 74 166;
--color-base-oklch: oklch(46.4% 0.144 281.2);
--color-50: #F4F4FB;
--color-100: #E3E2F3;
--color-200: #C8C7E6;
--color-300: #A29FD0;
--color-400: #7D7AB8;
--color-500: #5C599C;
--color-600: #4C4979;
--color-700: #3A3857;
--color-800: #28273A;
--color-900: #1A1924;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
ultra-violet: {
50: '#F4F4FB',
100: '#E3E2F3',
200: '#C8C7E6',
300: '#A29FD0',
400: '#7D7AB8',
500: '#5C599C',
600: '#4C4979',
700: '#3A3857',
800: '#28273A',
900: '#1A1924',
},
}
$base: #4E4AA6; $base-ink: #FFFFFF; $base-50: #F4F4FB; $base-100: #E3E2F3; $base-200: #C8C7E6; $base-300: #A29FD0; $base-400: #7D7AB8; $base-500: #5C599C; $base-600: #4C4979; $base-700: #3A3857; $base-800: #28273A; $base-900: #1A1924; $base-hover: #3F3B84; $base-subtle: #CCCBE2;
{
"color": {
"base": {
"value": "#4E4AA6",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F4F4FB",
"type": "color"
},
"100": {
"value": "#E3E2F3",
"type": "color"
},
"200": {
"value": "#C8C7E6",
"type": "color"
},
"300": {
"value": "#A29FD0",
"type": "color"
},
"400": {
"value": "#7D7AB8",
"type": "color"
},
"500": {
"value": "#5C599C",
"type": "color"
},
"600": {
"value": "#4C4979",
"type": "color"
},
"700": {
"value": "#3A3857",
"type": "color"
},
"800": {
"value": "#28273A",
"type": "color"
},
"900": {
"value": "#1A1924",
"type": "color"
}
}
}
}