#504AA1 is a mid-toned, cool purple. On the Color Lab it reads clean and engineered, quietly premium. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #504AA1 works with other colors. Named schemes with #504AA1 in its natural role, and a note on why the supporting colors balance it.
Ultra Violet opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Ultra Violet plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Ultra Violet anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Ultra Violet sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Ultra Violet is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Ultra Violet carrying the quiet middle.
How #504AA1 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #504AA1 at work across the surfaces designers actually ship.
:root {
--color-base: #504AA1;
--color-base-rgb: 80 74 161;
--color-base-oklch: oklch(46.2% 0.136 282.8);
--color-50: #F5F4FA;
--color-100: #E4E3F3;
--color-200: #C9C7E5;
--color-300: #A3A0CF;
--color-400: #7E7AB8;
--color-500: #5E5A9B;
--color-600: #4D4A78;
--color-700: #3A3856;
--color-800: #292839;
--color-900: #1A1A24;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
ultra-violet: {
50: '#F5F4FA',
100: '#E4E3F3',
200: '#C9C7E5',
300: '#A3A0CF',
400: '#7E7AB8',
500: '#5E5A9B',
600: '#4D4A78',
700: '#3A3856',
800: '#292839',
900: '#1A1A24',
},
}
$base: #504AA1; $base-ink: #FFFFFF; $base-50: #F5F4FA; $base-100: #E4E3F3; $base-200: #C9C7E5; $base-300: #A3A0CF; $base-400: #7E7AB8; $base-500: #5E5A9B; $base-600: #4D4A78; $base-700: #3A3856; $base-800: #292839; $base-900: #1A1A24; $base-hover: #403B81; $base-subtle: #CCCAE1;
{
"color": {
"base": {
"value": "#504AA1",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F5F4FA",
"type": "color"
},
"100": {
"value": "#E4E3F3",
"type": "color"
},
"200": {
"value": "#C9C7E5",
"type": "color"
},
"300": {
"value": "#A3A0CF",
"type": "color"
},
"400": {
"value": "#7E7AB8",
"type": "color"
},
"500": {
"value": "#5E5A9B",
"type": "color"
},
"600": {
"value": "#4D4A78",
"type": "color"
},
"700": {
"value": "#3A3856",
"type": "color"
},
"800": {
"value": "#292839",
"type": "color"
},
"900": {
"value": "#1A1A24",
"type": "color"
}
}
}
}