Nearest named color: Oxblood
#54020D
#54020D
Nearest named
Oxblood
Family
Red
Lightness
28.3%
Chroma
0.112
Hue angle
22.4°
Temperature
Warm
Contrast on white
15.09:1 · AAA
Contrast on black
1.23:1 · Fail
Web-safe
#660000
CSS oklch()
28% 0.11 22

#54020D is a deep, warm red-orange. On the Color Lab it reads organic and grounded, quietly premium. It reproduces cleanly in print.

Palettes built on #54020D

Not just a swatch — here's how #54020D works with other colors. Named schemes with #54020D in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

This palette keeps Oxblood as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Luxury Packaging Feature · 5 colors

Oxblood carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Vintage Leather Lead · 5 colors

Oxblood plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Moody Editorial Color · 5 colors

Oxblood adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Oxblood.

Minimal Editorial Surface · 5 colors

Oxblood is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Oxblood carrying the quiet middle.

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Color Lab

How #54020D actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 79/100
Warm
Reads warm and advancing — inviting, energetic, draws the eye forward.
Softness 25/100
Low
Firm and assertive — carries weight and contrast.
Depth 72/100
High
Deep and grounding — anchors a layout, strong dark-mode base.
Naturalness 85/100
Very high
Organic, earthy character — at home in wellness, food and craft brands.
Vintage feel 51/100
Moderate
A faint retro warmth without tipping into sepia.
Luxury 77/100
High
Restrained and premium — deep, quiet, high-end packaging and fashion.
Brand distinctiveness 43/100
Moderate
Recognisable but shares space with nearby hues.
UI accent fit 34/100
Low
Workable accent with care around contrast.
Surface fit 33/100
Low
Usable as a tinted surface in measured doses.
Print safety 88/100
Very high
Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #54020D

For UI
For branding
For interior
For fashion
People also use #54020D with

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA
Body text Passes on white at 16px and above. Pass
Large display Fine for headings 24px+ on white. Pass
Background Pair with white text at 15.1:1. Use
Subtle surface Use #F2B8BF for cards and hover fills. Tint 80
Avoid beside #551302 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #54020D at work across the surfaces designers actually ship.

Website / UI
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Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #54020D;
  --color-base-rgb: 84 2 13;
  --color-base-oklch: oklch(28.3% 0.112 22.4);
  --color-50: #FEF0F2;
  --color-100: #FDD8DD;
  --color-200: #FCB1BB;
  --color-300: #F57A8B;
  --color-400: #E84A5F;
  --color-500: #CE273D;
  --color-600: #9C2636;
  --color-700: #6E212B;
  --color-800: #471A20;
  --color-900: #2B1215;
  --color-on-base: #FFFFFF;
}