#550437 is a deep, warm red. On the Color Lab it reads clean and engineered, quietly premium. It reproduces cleanly in print.
Not just a swatch — here's how #550437 works with other colors. Named schemes with #550437 in its natural role, and a note on why the supporting colors balance it.
Tyrian Purple carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Tyrian Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Tyrian Purple adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Tyrian Purple.
Tyrian Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Tyrian Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Tyrian Purple carrying the quiet middle.
How #550437 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #550437 at work across the surfaces designers actually ship.
:root {
--color-base: #550437;
--color-base-rgb: 85 4 55;
--color-base-oklch: oklch(30.0% 0.120 349.1);
--color-50: #FEF0F9;
--color-100: #FDD8F0;
--color-200: #FBB1E0;
--color-300: #F27DC7;
--color-400: #E44EAD;
--color-500: #CB2A90;
--color-600: #9A2870;
--color-700: #6C2351;
--color-800: #461B36;
--color-900: #2B1222;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
tyrian-purple: {
50: '#FEF0F9',
100: '#FDD8F0',
200: '#FBB1E0',
300: '#F27DC7',
400: '#E44EAD',
500: '#CB2A90',
600: '#9A2870',
700: '#6C2351',
800: '#461B36',
900: '#2B1222',
},
}
$base: #550437; $base-ink: #FFFFFF; $base-50: #FEF0F9; $base-100: #FDD8F0; $base-200: #FBB1E0; $base-300: #F27DC7; $base-400: #E44EAD; $base-500: #CB2A90; $base-600: #9A2870; $base-700: #6C2351; $base-800: #461B36; $base-900: #2B1222; $base-hover: #42032B; $base-subtle: #EB94CB;
{
"color": {
"base": {
"value": "#550437",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF0F9",
"type": "color"
},
"100": {
"value": "#FDD8F0",
"type": "color"
},
"200": {
"value": "#FBB1E0",
"type": "color"
},
"300": {
"value": "#F27DC7",
"type": "color"
},
"400": {
"value": "#E44EAD",
"type": "color"
},
"500": {
"value": "#CB2A90",
"type": "color"
},
"600": {
"value": "#9A2870",
"type": "color"
},
"700": {
"value": "#6C2351",
"type": "color"
},
"800": {
"value": "#461B36",
"type": "color"
},
"900": {
"value": "#2B1222",
"type": "color"
}
}
}
}