#554688 is a mid-toned, cool purple. On the Color Lab it reads clean and engineered, quietly premium. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #554688 works with other colors. Named schemes with #554688 in its natural role, and a note on why the supporting colors balance it.
Ultra Violet sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Ultra Violet opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Ultra Violet plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Ultra Violet anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Ultra Violet is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Ultra Violet carrying the quiet middle.
How #554688 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #554688 at work across the surfaces designers actually ship.
:root {
--color-base: #554688;
--color-base-rgb: 85 70 136;
--color-base-oklch: oklch(44.2% 0.106 291.9);
--color-50: #F6F5FA;
--color-100: #E7E4F2;
--color-200: #CFC9E3;
--color-300: #ADA3CC;
--color-400: #8B7FB3;
--color-500: #6B5E97;
--color-600: #564D75;
--color-700: #413A54;
--color-800: #2C2938;
--color-900: #1C1A23;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
ultra-violet: {
50: '#F6F5FA',
100: '#E7E4F2',
200: '#CFC9E3',
300: '#ADA3CC',
400: '#8B7FB3',
500: '#6B5E97',
600: '#564D75',
700: '#413A54',
800: '#2C2938',
900: '#1C1A23',
},
}
$base: #554688; $base-ink: #FFFFFF; $base-50: #F6F5FA; $base-100: #E7E4F2; $base-200: #CFC9E3; $base-300: #ADA3CC; $base-400: #8B7FB3; $base-500: #6B5E97; $base-600: #564D75; $base-700: #413A54; $base-800: #2C2938; $base-900: #1C1A23; $base-hover: #44376C; $base-subtle: #CBC6DC;
{
"color": {
"base": {
"value": "#554688",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F6F5FA",
"type": "color"
},
"100": {
"value": "#E7E4F2",
"type": "color"
},
"200": {
"value": "#CFC9E3",
"type": "color"
},
"300": {
"value": "#ADA3CC",
"type": "color"
},
"400": {
"value": "#8B7FB3",
"type": "color"
},
"500": {
"value": "#6B5E97",
"type": "color"
},
"600": {
"value": "#564D75",
"type": "color"
},
"700": {
"value": "#413A54",
"type": "color"
},
"800": {
"value": "#2C2938",
"type": "color"
},
"900": {
"value": "#1C1A23",
"type": "color"
}
}
}
}