What color is #613240?

#613240 is a dark, muted rose. In RGB it is rgb(97, 50, 64), and in HSL hsl(342, 32%, 29%).

Is #613240 accessible as text?

On white, #613240 has a contrast ratio of 10.30:1 (passes WCAG AA for body text); on black it is 2.04:1 (fails). For text placed on #613240, use white for the best readability.

What is the closest Tailwind color to #613240?

The nearest Tailwind CSS token is mauve-700 (#463947).

What colors go well with #613240?

#613240 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #326253. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #613240 below.

Is #613240 good for buttons?

#613240 works well for buttons and highlights, but use white text on #613240 — black text only reaches 2.04:1, below the 4.5:1 needed for normal-size labels.

Is #613240 the same as CSS maroon?

No — #613240 is not the CSS named color maroon, but maroon (#800000) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#613240 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #613240

Not just a swatch — here's how #613240 works with other colors. Named schemes with #613240 in its natural role, and a note on why the supporting colors balance it.

Modern Café Dominant · 5 colors

Dominant #613240 Anchor #3B2A21 Surface #F1E2D1 Accent #999563 Secondary #3C3833

Wine Red anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #613240 Secondary #7C482A Surface #EBD9C1 Accent #444F39 Anchor #5A2231

Wine Red plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Berry & Cream Lead · 5 colors

Lead #613240 Surface #F4E6D7 Anchor #5E2039 Accent #E6C2C3 Secondary #332B2E

Wine Red sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Japanese Sand Base · 5 colors

Base #613240 Surface #F1E8DC Highlight #F7F1E7 Secondary #BCAEA0 Ink #2B2723

Wine Red sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #613240 Secondary #766468 Support #9B9087 Ink #17140F

Wine Red is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Wine Red carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #613240 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 64/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 36/100

Low

Middle-weight — neither delicate nor heavy.

Depth 60/100

High

Mid depth — usable as an accent or a muted ground.

Naturalness 28/100

Low

Loosely natural — an earthy edge without being rustic.

Vintage feel 63/100

High

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 65/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 19/100

Very low

Quiet and neutral — a supporting tone, not a signature.

UI accent fit 56/100

Moderate

Workable accent with care around contrast.

Surface fit 39/100

Low

Usable as a tinted surface in measured doses.

Print safety 92/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #613240

For UI

For branding

For interior

For fashion

People also use #613240 with

Plum Garnet Feldgrau Gainsboro Taupe

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 10.3:1. Use

Subtle surface Use #E3D2D7 for cards and hover fills. Tint 80

Avoid beside #623432 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #613240 at work across the surfaces designers actually ship.

Website / UI

Northwind Sign up

Build faster.

A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #613240;
  --color-base-rgb: 97 50 64;
  --color-base-oklch: oklch(38.2% 0.070 1.9);
  --color-50: #FAF5F6;
  --color-100: #F2E4E8;
  --color-200: #E3C9D1;
  --color-300: #CCA3AF;
  --color-400: #B37F8E;
  --color-500: #975E6F;
  --color-600: #754D59;
  --color-700: #543A42;
  --color-800: #38292D;
  --color-900: #231A1D;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  wine-red: {
    50: '#FAF5F6',
    100: '#F2E4E8',
    200: '#E3C9D1',
    300: '#CCA3AF',
    400: '#B37F8E',
    500: '#975E6F',
    600: '#754D59',
    700: '#543A42',
    800: '#38292D',
    900: '#231A1D',
  },
}

$base: #613240;
$base-ink: #FFFFFF;
$base-50: #FAF5F6;
$base-100: #F2E4E8;
$base-200: #E3C9D1;
$base-300: #CCA3AF;
$base-400: #B37F8E;
$base-500: #975E6F;
$base-600: #754D59;
$base-700: #543A42;
$base-800: #38292D;
$base-900: #231A1D;
$base-hover: #4E2834;
$base-subtle: #D6BBC3;

{
    "color": {
        "base": {
            "value": "#613240",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FAF5F6",
                "type": "color"
            },
            "100": {
                "value": "#F2E4E8",
                "type": "color"
            },
            "200": {
                "value": "#E3C9D1",
                "type": "color"
            },
            "300": {
                "value": "#CCA3AF",
                "type": "color"
            },
            "400": {
                "value": "#B37F8E",
                "type": "color"
            },
            "500": {
                "value": "#975E6F",
                "type": "color"
            },
            "600": {
                "value": "#754D59",
                "type": "color"
            },
            "700": {
                "value": "#543A42",
                "type": "color"
            },
            "800": {
                "value": "#38292D",
                "type": "color"
            },
            "900": {
                "value": "#231A1D",
                "type": "color"
            }
        }
    }
}

Palettes built on #613240

Color Lab

Pairs with #613240

UI roles & guardrails

In real applications

Scales

Every model

Export