#644E89 is a mid-toned, cool purple. On the Color Lab it reads clean and engineered, with a faded, vintage edge. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #644E89 works with other colors. Named schemes with #644E89 in its natural role, and a note on why the supporting colors balance it.
Ultra Violet sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Ultra Violet opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Ultra Violet plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Ultra Violet anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Ultra Violet is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Ultra Violet carrying the quiet middle.
How #644E89 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #644E89 at work across the surfaces designers actually ship.
:root {
--color-base: #644E89;
--color-base-rgb: 100 78 137;
--color-base-oklch: oklch(47.3% 0.095 300.0);
--color-50: #F7F5FA;
--color-100: #E9E5F0;
--color-200: #D3CBE1;
--color-300: #B3A6C9;
--color-400: #9383AF;
--color-500: #746392;
--color-600: #5C5072;
--color-700: #443D52;
--color-800: #2F2A37;
--color-900: #1E1B22;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
ultra-violet: {
50: '#F7F5FA',
100: '#E9E5F0',
200: '#D3CBE1',
300: '#B3A6C9',
400: '#9383AF',
500: '#746392',
600: '#5C5072',
700: '#443D52',
800: '#2F2A37',
900: '#1E1B22',
},
}
$base: #644E89; $base-ink: #FFFFFF; $base-50: #F7F5FA; $base-100: #E9E5F0; $base-200: #D3CBE1; $base-300: #B3A6C9; $base-400: #9383AF; $base-500: #746392; $base-600: #5C5072; $base-700: #443D52; $base-800: #2F2A37; $base-900: #1E1B22; $base-hover: #503F6D; $base-subtle: #D0CADC;
{
"color": {
"base": {
"value": "#644E89",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F7F5FA",
"type": "color"
},
"100": {
"value": "#E9E5F0",
"type": "color"
},
"200": {
"value": "#D3CBE1",
"type": "color"
},
"300": {
"value": "#B3A6C9",
"type": "color"
},
"400": {
"value": "#9383AF",
"type": "color"
},
"500": {
"value": "#746392",
"type": "color"
},
"600": {
"value": "#5C5072",
"type": "color"
},
"700": {
"value": "#443D52",
"type": "color"
},
"800": {
"value": "#2F2A37",
"type": "color"
},
"900": {
"value": "#1E1B22",
"type": "color"
}
}
}
}