Nearest named color: Ocean Blue
#6591BD
#6591BD
Nearest named
Ocean Blue
Family
Blue
Lightness
64.2%
Chroma
0.082
Hue angle
249.2°
Temperature
Cool
Contrast on white
3.31:1 · AA Large
Contrast on black
5.61:1 · AA
Web-safe
#6699CC
CSS oklch()
64% 0.08 249

#6591BD is a mid-toned, cool indigo. On the Color Lab it reads clean and engineered. It carries a legible label as a UI accent and reproduces cleanly in print.

Palettes built on #6591BD

Not just a swatch — here's how #6591BD works with other colors. Named schemes with #6591BD in its natural role, and a note on why the supporting colors balance it.

Nordic Calm Accent · 5 colors

Ocean Blue keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.

Coastal Morning Lead · 5 colors

Ocean Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Japanese Sand Base · 5 colors

Ocean Blue sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Tech Product Signal · 5 colors

Ocean Blue is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Ocean Blue.

Minimal Editorial Surface · 5 colors

Ocean Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Ocean Blue carrying the quiet middle.

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Color Lab

How #6591BD actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 27/100
Cool
Reads cool and recessive — calming, technical, good for trust-led UI.
Softness 56/100
Moderate
Middle-weight — neither delicate nor heavy.
Depth 35/100
Low
Mid depth — usable as an accent or a muted ground.
Naturalness 0/100
Very low
Reads engineered rather than organic — synthetic, digital.
Vintage feel 51/100
Moderate
A faint retro warmth without tipping into sepia.
Luxury 42/100
Moderate
Understated — leans refined without going austere.
Brand distinctiveness 32/100
Low
Recognisable but shares space with nearby hues.
UI accent fit 70/100
High
Strong interactive accent — visible and can carry a legible label.
Surface fit 41/100
Moderate
Usable as a tinted surface in measured doses.
Print safety 82/100
Very high
Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #6591BD

For UI
For branding
For interior
For fashion
People also use #6591BD with

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA
Body text Do not use for body copy on light surfaces. Avoid
Large display Fine for headings 24px+ on white. Pass
Background Pair with #141310 text at 5.6:1. Use
Subtle surface Use #E3E9EF for cards and hover fills. Tint 80
Avoid beside #6574BD — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #6591BD at work across the surfaces designers actually ship.

Website / UI
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Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #6591BD;
  --color-base-rgb: 101 145 189;
  --color-base-oklch: oklch(64.2% 0.082 249.2);
  --color-50: #F4F7FB;
  --color-100: #E2EBF3;
  --color-200: #C6D6E6;
  --color-300: #9EB8D1;
  --color-400: #7899BA;
  --color-500: #577A9E;
  --color-600: #48617A;
  --color-700: #374758;
  --color-800: #27303A;
  --color-900: #191F24;
  --color-on-base: #141310;
}