What color is #660D41?

#660D41 is a dark, vivid pink. In RGB it is rgb(102, 13, 65), and in HSL hsl(325, 77%, 23%).

Is #660D41 accessible as text?

On white, #660D41 has a contrast ratio of 12.36:1 (passes WCAG AA for body text); on black it is 1.70:1 (fails). For text placed on #660D41, use white for the best readability.

What is the closest Tailwind color to #660D41?

The nearest Tailwind CSS token is pink-950 (#510424).

What colors go well with #660D41?

#660D41 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #0D6833. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #660D41 below.

Is #660D41 good for buttons?

#660D41 works well for buttons and highlights, but use white text on #660D41 — black text only reaches 1.70:1, below the 4.5:1 needed for normal-size labels.

Is #660D41 the same as CSS maroon?

No — #660D41 is not the CSS named color maroon, but maroon (#800000) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#660D41 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #660D41

Not just a swatch — here's how #660D41 works with other colors. Named schemes with #660D41 in its natural role, and a note on why the supporting colors balance it.

Luxury Packaging Feature · 5 colors

Feature #660D41 Anchor #141210 Accent #D59B50 Secondary #31252A Surface #F3EDE3

Tyrian Purple carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Vintage Leather Lead · 5 colors

Lead #660D41 Secondary #7D482B Surface #EBD9C1 Accent #454F39 Anchor #5A2232

Tyrian Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Moody Editorial Color · 5 colors

Color #660D41 Anchor #2B2A2E Secondary #6F6E74 Surface #EDE5DA Accent #3B0012

Tyrian Purple adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Tyrian Purple.

Berry & Cream Lead · 5 colors

Lead #660D41 Surface #F4E6D7 Anchor #5E203B Accent #E6C2C4 Secondary #332B2E

Tyrian Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #660D41 Secondary #735462 Support #9C9087 Ink #17140F

Tyrian Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Tyrian Purple carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #660D41 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 70/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 28/100

Low

Firm and assertive — carries weight and contrast.

Depth 67/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 18/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 49/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 70/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 50/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 55/100

Moderate

Workable accent with care around contrast.

Surface fit 23/100

Low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 86/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #660D41

For UI

For branding

For interior

For fashion

People also use #660D41 with

Purple Rosewood Hunter Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 12.4:1. Use

Subtle surface Use #EEC2DB for cards and hover fills. Tint 80

Avoid beside #680D24 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #660D41 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #660D41;
  --color-base-rgb: 102 13 65;
  --color-base-oklch: oklch(34.4% 0.130 351.1);
  --color-50: #FEF1F8;
  --color-100: #FBDAED;
  --color-200: #F5B7DB;
  --color-300: #E986C0;
  --color-400: #D959A4;
  --color-500: #BE3786;
  --color-600: #913169;
  --color-700: #66284D;
  --color-800: #431E34;
  --color-900: #291420;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  tyrian-purple: {
    50: '#FEF1F8',
    100: '#FBDAED',
    200: '#F5B7DB',
    300: '#E986C0',
    400: '#D959A4',
    500: '#BE3786',
    600: '#913169',
    700: '#66284D',
    800: '#431E34',
    900: '#291420',
  },
}

$base: #660D41;
$base-ink: #FFFFFF;
$base-50: #FEF1F8;
$base-100: #FBDAED;
$base-200: #F5B7DB;
$base-300: #E986C0;
$base-400: #D959A4;
$base-500: #BE3786;
$base-600: #913169;
$base-700: #66284D;
$base-800: #431E34;
$base-900: #291420;
$base-hover: #530B35;
$base-subtle: #E7A2CA;

{
    "color": {
        "base": {
            "value": "#660D41",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF1F8",
                "type": "color"
            },
            "100": {
                "value": "#FBDAED",
                "type": "color"
            },
            "200": {
                "value": "#F5B7DB",
                "type": "color"
            },
            "300": {
                "value": "#E986C0",
                "type": "color"
            },
            "400": {
                "value": "#D959A4",
                "type": "color"
            },
            "500": {
                "value": "#BE3786",
                "type": "color"
            },
            "600": {
                "value": "#913169",
                "type": "color"
            },
            "700": {
                "value": "#66284D",
                "type": "color"
            },
            "800": {
                "value": "#431E34",
                "type": "color"
            },
            "900": {
                "value": "#291420",
                "type": "color"
            }
        }
    }
}

Palettes built on #660D41

Color Lab

Pairs with #660D41

UI roles & guardrails

In real applications

Scales

Every model

Export