Nearest named color: Medium Slate Blue
#667DFD
#667DFD
Nearest named
Medium Slate Blue
Family
Blue
Lightness
63.8%
Chroma
0.191
Hue angle
272.2°
Temperature
Cool
Contrast on white
3.55:1 · AA Large
Contrast on black
5.23:1 · AA
Web-safe
#6666FF
CSS oklch()
64% 0.19 272

#667DFD is a mid-toned, cool violet. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and sits well as a supporting tone.

Palettes built on #667DFD

Not just a swatch — here's how #667DFD works with other colors. Named schemes with #667DFD in its natural role, and a note on why the supporting colors balance it.

Tech Product Signal · 5 colors

Medium Slate Blue is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Medium Slate Blue.

Nordic Calm Accent · 5 colors

Medium Slate Blue keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.

Coastal Morning Lead · 5 colors

Medium Slate Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Minimal Editorial Surface · 5 colors

Medium Slate Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Medium Slate Blue carrying the quiet middle.

Sunset Warmth Glow · 5 colors

Medium Slate Blue glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

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Color Lab

How #667DFD actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 13/100
Cool
Reads cool and recessive — calming, technical, good for trust-led UI.
Softness 41/100
Moderate
Middle-weight — neither delicate nor heavy.
Depth 39/100
Low
Mid depth — usable as an accent or a muted ground.
Naturalness 0/100
Very low
Reads engineered rather than organic — synthetic, digital.
Vintage feel 25/100
Low
A faint retro warmth without tipping into sepia.
Luxury 40/100
Moderate
Understated — leans refined without going austere.
Brand distinctiveness 74/100
High
Bold and ownable — memorable as a primary brand color.
UI accent fit 74/100
High
Strong interactive accent — visible and can carry a legible label.
Surface fit 21/100
Low
Too saturated or mid-toned for big areas — keep it to accents.
Print safety 68/100
High
Prints close, with a slight loss of vibrancy.

Pairs with #667DFD

For UI
For branding
For interior
For fashion
People also use #667DFD with

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA
Body text Do not use for body copy on light surfaces. Avoid
Large display Fine for headings 24px+ on white. Pass
Background Pair with #141310 text at 5.2:1. Use
Subtle surface Use #E5E8FA for cards and hover fills. Tint 80
Avoid beside #8468FD — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #667DFD at work across the surfaces designers actually ship.

Website / UI
Northwind Sign up
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Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #667DFD;
  --color-base-rgb: 102 125 253;
  --color-base-oklch: oklch(63.8% 0.191 272.2);
  --color-50: #F0F2FE;
  --color-100: #D8DDFD;
  --color-200: #B1BCFC;
  --color-300: #798CF6;
  --color-400: #4961E9;
  --color-500: #253FD0;
  --color-600: #25379D;
  --color-700: #202C6F;
  --color-800: #192048;
  --color-900: #11152C;
  --color-on-base: #141310;
}