#672ABC is a mid-toned, cool purple. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and sits well as a supporting tone.
Not just a swatch — here's how #672ABC works with other colors. Named schemes with #672ABC in its natural role, and a note on why the supporting colors balance it.
Grape sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Grape is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Grape.
Grape is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Grape carrying the quiet middle.
Grape opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Grape glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
How #672ABC actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #672ABC at work across the surfaces designers actually ship.
:root {
--color-base: #672ABC;
--color-base-rgb: 103 42 188;
--color-base-oklch: oklch(45.9% 0.210 295.9);
--color-50: #F6F2FD;
--color-100: #E8DDF8;
--color-200: #D2BDF0;
--color-300: #B18FE0;
--color-400: #9065CD;
--color-500: #7143B2;
--color-600: #5A3A88;
--color-700: #432E61;
--color-800: #2E2140;
--color-900: #1D1627;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
grape: {
50: '#F6F2FD',
100: '#E8DDF8',
200: '#D2BDF0',
300: '#B18FE0',
400: '#9065CD',
500: '#7143B2',
600: '#5A3A88',
700: '#432E61',
800: '#2E2140',
900: '#1D1627',
},
}
$base: #672ABC; $base-ink: #FFFFFF; $base-50: #F6F2FD; $base-100: #E8DDF8; $base-200: #D2BDF0; $base-300: #B18FE0; $base-400: #9065CD; $base-500: #7143B2; $base-600: #5A3A88; $base-700: #432E61; $base-800: #2E2140; $base-900: #1D1627; $base-hover: #522296; $base-subtle: #D2C1E9;
{
"color": {
"base": {
"value": "#672ABC",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F6F2FD",
"type": "color"
},
"100": {
"value": "#E8DDF8",
"type": "color"
},
"200": {
"value": "#D2BDF0",
"type": "color"
},
"300": {
"value": "#B18FE0",
"type": "color"
},
"400": {
"value": "#9065CD",
"type": "color"
},
"500": {
"value": "#7143B2",
"type": "color"
},
"600": {
"value": "#5A3A88",
"type": "color"
},
"700": {
"value": "#432E61",
"type": "color"
},
"800": {
"value": "#2E2140",
"type": "color"
},
"900": {
"value": "#1D1627",
"type": "color"
}
}
}
}