#673EE3 is a mid-toned, cool purple. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and sits well as a supporting tone.
Not just a swatch — here's how #673EE3 works with other colors. Named schemes with #673EE3 in its natural role, and a note on why the supporting colors balance it.
Iris is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Iris.
Iris sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Iris is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Iris carrying the quiet middle.
Iris opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Iris glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
How #673EE3 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #673EE3 at work across the surfaces designers actually ship.
:root {
--color-base: #673EE3;
--color-base-rgb: 103 62 227;
--color-base-oklch: oklch(51.7% 0.232 286.5);
--color-50: #F4F1FE;
--color-100: #E3DAFB;
--color-200: #C7B8F5;
--color-300: #9F87E8;
--color-400: #7A5BD7;
--color-500: #5938BC;
--color-600: #4A3290;
--color-700: #382966;
--color-800: #271E42;
--color-900: #1A1429;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
iris: {
50: '#F4F1FE',
100: '#E3DAFB',
200: '#C7B8F5',
300: '#9F87E8',
400: '#7A5BD7',
500: '#5938BC',
600: '#4A3290',
700: '#382966',
800: '#271E42',
900: '#1A1429',
},
}
$base: #673EE3; $base-ink: #FFFFFF; $base-50: #F4F1FE; $base-100: #E3DAFB; $base-200: #C7B8F5; $base-300: #9F87E8; $base-400: #7A5BD7; $base-500: #5938BC; $base-600: #4A3290; $base-700: #382966; $base-800: #271E42; $base-900: #1A1429; $base-hover: #491DCB; $base-subtle: #D5CBF1;
{
"color": {
"base": {
"value": "#673EE3",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F4F1FE",
"type": "color"
},
"100": {
"value": "#E3DAFB",
"type": "color"
},
"200": {
"value": "#C7B8F5",
"type": "color"
},
"300": {
"value": "#9F87E8",
"type": "color"
},
"400": {
"value": "#7A5BD7",
"type": "color"
},
"500": {
"value": "#5938BC",
"type": "color"
},
"600": {
"value": "#4A3290",
"type": "color"
},
"700": {
"value": "#382966",
"type": "color"
},
"800": {
"value": "#271E42",
"type": "color"
},
"900": {
"value": "#1A1429",
"type": "color"
}
}
}
}