What color is #681491?

#681491 is a dark, vivid purple. In RGB it is rgb(104, 20, 145), and in HSL hsl(280, 76%, 32%).

Is #681491 accessible as text?

On white, #681491 has a contrast ratio of 10.01:1 (passes WCAG AA for body text); on black it is 2.10:1 (fails). For text placed on #681491, use white for the best readability.

What is the closest Tailwind color to #681491?

The nearest Tailwind CSS token is purple-900 (#59168B).

What colors go well with #681491?

#681491 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #3D9014. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #681491 below.

Is #681491 good for buttons?

#681491 works well for buttons and highlights, but use white text on #681491 — black text only reaches 2.10:1, below the 4.5:1 needed for normal-size labels.

Is #681491 the same as CSS rebeccapurple?

No — #681491 is not the CSS named color rebeccapurple, but rebeccapurple (#663399) is the closest CSS named color.

#681491 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #681491

Not just a swatch — here's how #681491 works with other colors. Named schemes with #681491 in its natural role, and a note on why the supporting colors balance it.

Berry & Cream Lead · 5 colors

Lead #681491 Surface #F5E6D7 Anchor #5C213F Accent #E5C2C7 Secondary #332B2F

Rebecca Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Tech Product Signal · 5 colors

Signal #681491 Surface #14161A Highlight #F4F6F8 Secondary #5C6573 Accent #8846B1

Rebecca Purple is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Rebecca Purple.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #681491 Secondary #7C658D Support #9C9088 Ink #18140F

Rebecca Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Rebecca Purple carrying the quiet middle.

Coastal Morning Lead · 5 colors

Lead #681491 Accent #A5C4C4 Surface #E9D6BF Secondary #9AA0A1 Anchor #24334B

Rebecca Purple opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Sunset Warmth Glow · 5 colors

Glow #681491 Secondary #E86B68 Accent #F39546 Anchor #593A55 Surface #F6E7D7

Rebecca Purple glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Build a working theme in the generator →

Color Lab

How #681491 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 42/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 28/100

Low

Firm and assertive — carries weight and contrast.

Depth 63/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 28/100

Low

A faint retro warmth without tipping into sepia.

Luxury 60/100

Moderate

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 72/100

High

Bold and ownable — memorable as a primary brand color.

UI accent fit 70/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 14/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 78/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #681491

For UI

For branding

For interior

For fashion

People also use #681491 with

Klein Blue Mardi Gras Forest Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 10.0:1. Use

Subtle surface Use #E3C9EF for cards and hover fills. Tint 80

Avoid beside #901490 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #681491 at work across the surfaces designers actually ship.

Website / UI

Northwind Sign up

Build faster.

A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #681491;
  --color-base-rgb: 104 20 145;
  --color-base-oklch: oklch(40.5% 0.187 310.6);
  --color-50: #F9F1FE;
  --color-100: #F0DAFB;
  --color-200: #E0B7F5;
  --color-300: #C887E9;
  --color-400: #AE5AD8;
  --color-500: #9137BD;
  --color-600: #713290;
  --color-700: #522966;
  --color-800: #371E43;
  --color-900: #221429;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  rebecca-purple: {
    50: '#F9F1FE',
    100: '#F0DAFB',
    200: '#E0B7F5',
    300: '#C887E9',
    400: '#AE5AD8',
    500: '#9137BD',
    600: '#713290',
    700: '#522966',
    800: '#371E43',
    900: '#221429',
  },
}

$base: #681491;
$base-ink: #FFFFFF;
$base-50: #F9F1FE;
$base-100: #F0DAFB;
$base-200: #E0B7F5;
$base-300: #C887E9;
$base-400: #AE5AD8;
$base-500: #9137BD;
$base-600: #713290;
$base-700: #522966;
$base-800: #371E43;
$base-900: #221429;
$base-hover: #521073;
$base-subtle: #D5ADE9;

{
    "color": {
        "base": {
            "value": "#681491",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F9F1FE",
                "type": "color"
            },
            "100": {
                "value": "#F0DAFB",
                "type": "color"
            },
            "200": {
                "value": "#E0B7F5",
                "type": "color"
            },
            "300": {
                "value": "#C887E9",
                "type": "color"
            },
            "400": {
                "value": "#AE5AD8",
                "type": "color"
            },
            "500": {
                "value": "#9137BD",
                "type": "color"
            },
            "600": {
                "value": "#713290",
                "type": "color"
            },
            "700": {
                "value": "#522966",
                "type": "color"
            },
            "800": {
                "value": "#371E43",
                "type": "color"
            },
            "900": {
                "value": "#221429",
                "type": "color"
            }
        }
    }
}

Palettes built on #681491

Color Lab

Pairs with #681491

UI roles & guardrails

In real applications

Scales

Every model

Export