What color is #69178F?

#69178F is a dark, vivid purple. In RGB it is rgb(105, 23, 143), and in HSL hsl(281, 72%, 33%).

Is #69178F accessible as text?

On white, #69178F has a contrast ratio of 9.91:1 (passes WCAG AA for body text); on black it is 2.12:1 (fails). For text placed on #69178F, use white for the best readability.

What is the closest Tailwind color to #69178F?

The nearest Tailwind CSS token is purple-900 (#59168B).

What colors go well with #69178F?

#69178F pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #3E9118. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #69178F below.

Is #69178F good for buttons?

#69178F works well for buttons and highlights, but use white text on #69178F — black text only reaches 2.12:1, below the 4.5:1 needed for normal-size labels.

Is #69178F the same as CSS rebeccapurple?

No — #69178F is not the CSS named color rebeccapurple, but rebeccapurple (#663399) is the closest CSS named color.

#69178F Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #69178F

Not just a swatch — here's how #69178F works with other colors. Named schemes with #69178F in its natural role, and a note on why the supporting colors balance it.

Berry & Cream Lead · 5 colors

Lead #69178F Surface #F5E6D7 Anchor #5C213F Accent #E5C2C7 Secondary #332B2F

Rebecca Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Coastal Morning Lead · 5 colors

Lead #69178F Accent #A5C4C4 Surface #E9D6BF Secondary #9AA0A1 Anchor #24334B

Rebecca Purple opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Vintage Leather Lead · 5 colors

Lead #69178F Secondary #7E4630 Surface #EDD8C1 Accent #355249 Anchor #592235

Rebecca Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Modern Café Dominant · 5 colors

Dominant #69178F Anchor #3B2923 Surface #F2E1D1 Accent #9F9362 Secondary #3C3733

Rebecca Purple anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #69178F Secondary #7D668C Support #9C9088 Ink #18140F

Rebecca Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Rebecca Purple carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #69178F actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 43/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 28/100

Low

Firm and assertive — carries weight and contrast.

Depth 63/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 30/100

Low

A faint retro warmth without tipping into sepia.

Luxury 60/100

Moderate

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 50/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 71/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 14/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 79/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #69178F

For UI

For branding

For interior

For fashion

People also use #69178F with

Egyptian Blue Mardi Gras Forest Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 9.9:1. Use

Subtle surface Use #E3CBEF for cards and hover fills. Tint 80

Avoid beside #91188F — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #69178F at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #69178F;
  --color-base-rgb: 105 23 143;
  --color-base-oklch: oklch(40.7% 0.183 311.6);
  --color-50: #FAF1FD;
  --color-100: #F0DBFA;
  --color-200: #E1B9F3;
  --color-300: #C989E6;
  --color-400: #AF5DD5;
  --color-500: #923BBA;
  --color-600: #71348E;
  --color-700: #522A64;
  --color-800: #371F42;
  --color-900: #221528;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  rebecca-purple: {
    50: '#FAF1FD',
    100: '#F0DBFA',
    200: '#E1B9F3',
    300: '#C989E6',
    400: '#AF5DD5',
    500: '#923BBA',
    600: '#71348E',
    700: '#522A64',
    800: '#371F42',
    900: '#221528',
  },
}

$base: #69178F;
$base-ink: #FFFFFF;
$base-50: #FAF1FD;
$base-100: #F0DBFA;
$base-200: #E1B9F3;
$base-300: #C989E6;
$base-400: #AF5DD5;
$base-500: #923BBA;
$base-600: #71348E;
$base-700: #522A64;
$base-800: #371F42;
$base-900: #221528;
$base-hover: #551374;
$base-subtle: #D6B0E8;

{
    "color": {
        "base": {
            "value": "#69178F",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FAF1FD",
                "type": "color"
            },
            "100": {
                "value": "#F0DBFA",
                "type": "color"
            },
            "200": {
                "value": "#E1B9F3",
                "type": "color"
            },
            "300": {
                "value": "#C989E6",
                "type": "color"
            },
            "400": {
                "value": "#AF5DD5",
                "type": "color"
            },
            "500": {
                "value": "#923BBA",
                "type": "color"
            },
            "600": {
                "value": "#71348E",
                "type": "color"
            },
            "700": {
                "value": "#522A64",
                "type": "color"
            },
            "800": {
                "value": "#371F42",
                "type": "color"
            },
            "900": {
                "value": "#221528",
                "type": "color"
            }
        }
    }
}

Palettes built on #69178F

Color Lab

Pairs with #69178F

UI roles & guardrails

In real applications

Scales

Every model

Export