What color is #691A40?

#691A40 is a dark pink. In RGB it is rgb(105, 26, 64), and in HSL hsl(331, 60%, 26%).

Is #691A40 accessible as text?

On white, #691A40 has a contrast ratio of 11.52:1 (passes WCAG AA for body text); on black it is 1.82:1 (fails). For text placed on #691A40, use white for the best readability.

What is the closest Tailwind color to #691A40?

The nearest Tailwind CSS token is pink-900 (#861043).

What colors go well with #691A40?

#691A40 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #1B6A44. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #691A40 below.

Is #691A40 good for buttons?

#691A40 works well for buttons and highlights, but use white text on #691A40 — black text only reaches 1.82:1, below the 4.5:1 needed for normal-size labels.

Is #691A40 the same as CSS maroon?

No — #691A40 is not the CSS named color maroon, but maroon (#800000) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#691A40 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #691A40

Not just a swatch — here's how #691A40 works with other colors. Named schemes with #691A40 in its natural role, and a note on why the supporting colors balance it.

Luxury Packaging Feature · 5 colors

Feature #691A40 Anchor #141210 Accent #D49C50 Secondary #312529 Surface #F3EDE3

Tyrian Purple carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Vintage Leather Lead · 5 colors

Lead #691A40 Secondary #7D482B Surface #EBD9C1 Accent #454F39 Anchor #5A2231

Tyrian Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Moody Editorial Color · 5 colors

Color #691A40 Anchor #2B2A2E Secondary #6F6E74 Surface #EDE5DA Accent #3E0714

Tyrian Purple adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Tyrian Purple.

Berry & Cream Lead · 5 colors

Lead #691A40 Surface #F4E6D7 Anchor #5E203A Accent #E6C2C4 Secondary #332B2E

Tyrian Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #691A40 Secondary #775A64 Support #9C9087 Ink #17140F

Tyrian Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Tyrian Purple carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #691A40 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 70/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 30/100

Low

Firm and assertive — carries weight and contrast.

Depth 65/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 24/100

Low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 55/100

Moderate

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 69/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 45/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 60/100

Moderate

Workable accent with care around contrast.

Surface fit 26/100

Low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 87/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #691A40

For UI

For branding

For interior

For fashion

People also use #691A40 with

Dark Magenta Falu Red Hunter Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 11.5:1. Use

Subtle surface Use #EAC9D9 for cards and hover fills. Tint 80

Avoid beside #6A1B26 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #691A40 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #691A40;
  --color-base-rgb: 105 26 64;
  --color-base-oklch: oklch(36.1% 0.117 355.3);
  --color-50: #FCF2F7;
  --color-100: #F8DEEA;
  --color-200: #EFBED5;
  --color-300: #DE91B6;
  --color-400: #CB6797;
  --color-500: #AF4679;
  --color-600: #863C60;
  --color-700: #602F47;
  --color-800: #3F2230;
  --color-900: #27161E;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  tyrian-purple: {
    50: '#FCF2F7',
    100: '#F8DEEA',
    200: '#EFBED5',
    300: '#DE91B6',
    400: '#CB6797',
    500: '#AF4679',
    600: '#863C60',
    700: '#602F47',
    800: '#3F2230',
    900: '#27161E',
  },
}

$base: #691A40;
$base-ink: #FFFFFF;
$base-50: #FCF2F7;
$base-100: #F8DEEA;
$base-200: #EFBED5;
$base-300: #DE91B6;
$base-400: #CB6797;
$base-500: #AF4679;
$base-600: #863C60;
$base-700: #602F47;
$base-800: #3F2230;
$base-900: #27161E;
$base-hover: #551534;
$base-subtle: #E0ADC6;

{
    "color": {
        "base": {
            "value": "#691A40",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FCF2F7",
                "type": "color"
            },
            "100": {
                "value": "#F8DEEA",
                "type": "color"
            },
            "200": {
                "value": "#EFBED5",
                "type": "color"
            },
            "300": {
                "value": "#DE91B6",
                "type": "color"
            },
            "400": {
                "value": "#CB6797",
                "type": "color"
            },
            "500": {
                "value": "#AF4679",
                "type": "color"
            },
            "600": {
                "value": "#863C60",
                "type": "color"
            },
            "700": {
                "value": "#602F47",
                "type": "color"
            },
            "800": {
                "value": "#3F2230",
                "type": "color"
            },
            "900": {
                "value": "#27161E",
                "type": "color"
            }
        }
    }
}

Palettes built on #691A40

Color Lab

Pairs with #691A40

UI roles & guardrails

In real applications

Scales

Every model

Export