What color is #69271E?

#69271E is a dark reddish brown. In RGB it is rgb(105, 39, 30), and in HSL hsl(7, 56%, 26%).

Is #69271E accessible as text?

On white, #69271E has a contrast ratio of 11.00:1 (passes WCAG AA for body text); on black it is 1.91:1 (fails). For text placed on #69271E, use white for the best readability.

What is the closest Tailwind color to #69271E?

The nearest Tailwind CSS token is orange-900 (#7E2A0C).

What colors go well with #69271E?

#69271E pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #1D5F67. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #69271E below.

Is #69271E good for buttons?

#69271E works well for buttons and highlights, but use white text on #69271E — black text only reaches 1.91:1, below the 4.5:1 needed for normal-size labels.

Is #69271E the same as CSS maroon?

No — #69271E is not the CSS named color maroon, but maroon (#800000) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#69271E Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #69271E

Not just a swatch — here's how #69271E works with other colors. Named schemes with #69271E in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

Dominant #69271E Secondary #B76325 Accent #777743 Surface #F4EBDD Anchor #3B2A21

This palette keeps Wine Red as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Vintage Leather Lead · 5 colors

Lead #69271E Secondary #7B4927 Surface #EAD9C0 Accent #43503A Anchor #5A222E

Wine Red plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Luxury Packaging Feature · 5 colors

Feature #69271E Anchor #141210 Accent #D09E4D Secondary #322523 Surface #F2EDE3

Wine Red carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Moody Editorial Color · 5 colors

Color #69271E Anchor #2B2A2E Secondary #6F6E73 Surface #EDE6DA Accent #3A1400

Wine Red adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Wine Red.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #69271E Secondary #785F5A Support #9B9186 Ink #17140F

Wine Red is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Wine Red carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #69271E actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 77/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 33/100

Low

Middle-weight — neither delicate nor heavy.

Depth 63/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 100/100

Very high

Organic, earthy character — at home in wellness, food and craft brands.

Vintage feel 69/100

High

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 68/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 37/100

Low

Recognisable but shares space with nearby hues.

UI accent fit 59/100

Moderate

Workable accent with care around contrast.

Surface fit 32/100

Low

Usable as a tinted surface in measured doses.

Print safety 89/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #69271E

For UI

For branding

For interior

For fashion

People also use #69271E with

Cranberry Coffee Dark Slate Gray Gainsboro Espresso

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 11.0:1. Use

Subtle surface Use #E8CECA for cards and hover fills. Tint 80

Avoid beside #673F1D — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #69271E at work across the surfaces designers actually ship.

Website / UI

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Build faster.

A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #69271E;
  --color-base-rgb: 105 39 30;
  --color-base-oklch: oklch(36.8% 0.097 30.2);
  --color-50: #FCF4F3;
  --color-100: #F7E1DF;
  --color-200: #EDC5BF;
  --color-300: #DC9C93;
  --color-400: #C7756B;
  --color-500: #AC5549;
  --color-600: #84463E;
  --color-700: #5E3631;
  --color-800: #3E2623;
  --color-900: #261917;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  wine-red: {
    50: '#FCF4F3',
    100: '#F7E1DF',
    200: '#EDC5BF',
    300: '#DC9C93',
    400: '#C7756B',
    500: '#AC5549',
    600: '#84463E',
    700: '#5E3631',
    800: '#3E2623',
    900: '#261917',
  },
}

$base: #69271E;
$base-ink: #FFFFFF;
$base-50: #FCF4F3;
$base-100: #F7E1DF;
$base-200: #EDC5BF;
$base-300: #DC9C93;
$base-400: #C7756B;
$base-500: #AC5549;
$base-600: #84463E;
$base-700: #5E3631;
$base-800: #3E2623;
$base-900: #261917;
$base-hover: #531E17;
$base-subtle: #DEB4AE;

{
    "color": {
        "base": {
            "value": "#69271E",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FCF4F3",
                "type": "color"
            },
            "100": {
                "value": "#F7E1DF",
                "type": "color"
            },
            "200": {
                "value": "#EDC5BF",
                "type": "color"
            },
            "300": {
                "value": "#DC9C93",
                "type": "color"
            },
            "400": {
                "value": "#C7756B",
                "type": "color"
            },
            "500": {
                "value": "#AC5549",
                "type": "color"
            },
            "600": {
                "value": "#84463E",
                "type": "color"
            },
            "700": {
                "value": "#5E3631",
                "type": "color"
            },
            "800": {
                "value": "#3E2623",
                "type": "color"
            },
            "900": {
                "value": "#261917",
                "type": "color"
            }
        }
    }
}

Palettes built on #69271E

Color Lab

Pairs with #69271E

UI roles & guardrails

In real applications

Scales

Every model

Export