#693BA4 is a mid-toned, cool magenta. On the Color Lab it reads clean and engineered. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #693BA4 works with other colors. Named schemes with #693BA4 in its natural role, and a note on why the supporting colors balance it.
Rebecca Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Rebecca Purple opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Rebecca Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Rebecca Purple anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Rebecca Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Rebecca Purple carrying the quiet middle.
How #693BA4 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #693BA4 at work across the surfaces designers actually ship.
:root {
--color-base: #693BA4;
--color-base-rgb: 105 59 164;
--color-base-oklch: oklch(46.3% 0.163 300.3);
--color-50: #F7F3FB;
--color-100: #E9E0F5;
--color-200: #D4C3E9;
--color-300: #B499D6;
--color-400: #9472C0;
--color-500: #7551A4;
--color-600: #5D447E;
--color-700: #45345A;
--color-800: #2F253C;
--color-900: #1E1825;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
rebecca-purple: {
50: '#F7F3FB',
100: '#E9E0F5',
200: '#D4C3E9',
300: '#B499D6',
400: '#9472C0',
500: '#7551A4',
600: '#5D447E',
700: '#45345A',
800: '#2F253C',
900: '#1E1825',
},
}
$base: #693BA4; $base-ink: #FFFFFF; $base-50: #F7F3FB; $base-100: #E9E0F5; $base-200: #D4C3E9; $base-300: #B499D6; $base-400: #9472C0; $base-500: #7551A4; $base-600: #5D447E; $base-700: #45345A; $base-800: #2F253C; $base-900: #1E1825; $base-hover: #543084; $base-subtle: #D2C5E3;
{
"color": {
"base": {
"value": "#693BA4",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F7F3FB",
"type": "color"
},
"100": {
"value": "#E9E0F5",
"type": "color"
},
"200": {
"value": "#D4C3E9",
"type": "color"
},
"300": {
"value": "#B499D6",
"type": "color"
},
"400": {
"value": "#9472C0",
"type": "color"
},
"500": {
"value": "#7551A4",
"type": "color"
},
"600": {
"value": "#5D447E",
"type": "color"
},
"700": {
"value": "#45345A",
"type": "color"
},
"800": {
"value": "#2F253C",
"type": "color"
},
"900": {
"value": "#1E1825",
"type": "color"
}
}
}
}