#693F63 is a mid-toned, temperate pink. On the Color Lab it reads clean and engineered, with a faded, vintage edge. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #693F63 works with other colors. Named schemes with #693F63 in its natural role, and a note on why the supporting colors balance it.
Eggplant sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Eggplant plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Eggplant anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Eggplant sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Eggplant is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Eggplant carrying the quiet middle.
How #693F63 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #693F63 at work across the surfaces designers actually ship.
:root {
--color-base: #693F63;
--color-base-rgb: 105 63 99;
--color-base-oklch: oklch(43.1% 0.078 332.1);
--color-50: #F9F5F9;
--color-100: #F0E5EE;
--color-200: #E0CCDD;
--color-300: #C8A7C3;
--color-400: #AE84A7;
--color-500: #90648A;
--color-600: #70516C;
--color-700: #513D4E;
--color-800: #362A35;
--color-900: #221B21;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
eggplant: {
50: '#F9F5F9',
100: '#F0E5EE',
200: '#E0CCDD',
300: '#C8A7C3',
400: '#AE84A7',
500: '#90648A',
600: '#70516C',
700: '#513D4E',
800: '#362A35',
900: '#221B21',
},
}
$base: #693F63; $base-ink: #FFFFFF; $base-50: #F9F5F9; $base-100: #F0E5EE; $base-200: #E0CCDD; $base-300: #C8A7C3; $base-400: #AE84A7; $base-500: #90648A; $base-600: #70516C; $base-700: #513D4E; $base-800: #362A35; $base-900: #221B21; $base-hover: #54324F; $base-subtle: #D5C2D3;
{
"color": {
"base": {
"value": "#693F63",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F9F5F9",
"type": "color"
},
"100": {
"value": "#F0E5EE",
"type": "color"
},
"200": {
"value": "#E0CCDD",
"type": "color"
},
"300": {
"value": "#C8A7C3",
"type": "color"
},
"400": {
"value": "#AE84A7",
"type": "color"
},
"500": {
"value": "#90648A",
"type": "color"
},
"600": {
"value": "#70516C",
"type": "color"
},
"700": {
"value": "#513D4E",
"type": "color"
},
"800": {
"value": "#362A35",
"type": "color"
},
"900": {
"value": "#221B21",
"type": "color"
}
}
}
}