#696FED is a mid-toned, cool violet. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and sits well as a supporting tone.
Not just a swatch — here's how #696FED works with other colors. Named schemes with #696FED in its natural role, and a note on why the supporting colors balance it.
Medium Slate Blue is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Medium Slate Blue.
Medium Slate Blue sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Medium Slate Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Medium Slate Blue carrying the quiet middle.
Medium Slate Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Medium Slate Blue glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
How #696FED actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #696FED at work across the surfaces designers actually ship.
:root {
--color-base: #696FED;
--color-base-rgb: 105 111 237;
--color-base-oklch: oklch(60.3% 0.186 277.2);
--color-50: #F1F1FE;
--color-100: #DADBFC;
--color-200: #B6B9F6;
--color-300: #858AEB;
--color-400: #585EDA;
--color-500: #353CC0;
--color-600: #303592;
--color-700: #282B67;
--color-800: #1D1F43;
--color-900: #141529;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
medium-slate-blue: {
50: '#F1F1FE',
100: '#DADBFC',
200: '#B6B9F6',
300: '#858AEB',
400: '#585EDA',
500: '#353CC0',
600: '#303592',
700: '#282B67',
800: '#1D1F43',
900: '#141529',
},
}
$base: #696FED; $base-ink: #141310; $base-50: #F1F1FE; $base-100: #DADBFC; $base-200: #B6B9F6; $base-300: #858AEB; $base-400: #585EDA; $base-500: #353CC0; $base-600: #303592; $base-700: #282B67; $base-800: #1D1F43; $base-900: #141529; $base-hover: #2B35E6; $base-subtle: #D7D8F5;
{
"color": {
"base": {
"value": "#696FED",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#F1F1FE",
"type": "color"
},
"100": {
"value": "#DADBFC",
"type": "color"
},
"200": {
"value": "#B6B9F6",
"type": "color"
},
"300": {
"value": "#858AEB",
"type": "color"
},
"400": {
"value": "#585EDA",
"type": "color"
},
"500": {
"value": "#353CC0",
"type": "color"
},
"600": {
"value": "#303592",
"type": "color"
},
"700": {
"value": "#282B67",
"type": "color"
},
"800": {
"value": "#1D1F43",
"type": "color"
},
"900": {
"value": "#141529",
"type": "color"
}
}
}
}