What color is #698677?

#698677 is a medium, muted teal-green. In RGB it is rgb(105, 134, 119), and in HSL hsl(149, 12%, 47%).

Is #698677 accessible as text?

On white, #698677 has a contrast ratio of 3.98:1 (fails WCAG AA for body text); on black it is 5.28:1 (passes). For text placed on #698677, use black for the best readability.

What is the closest Tailwind color to #698677?

The nearest Tailwind CSS token is olive-500 (#7C7C67).

What colors go well with #698677?

#698677 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #866978. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #698677 below.

Is #698677 good for buttons?

#698677 works well for buttons and highlights, but use black text on #698677 — white text only reaches 3.98:1, below the 4.5:1 needed for normal-size labels.

Is #698677 the same as CSS gray?

No — #698677 is not the CSS named color gray, but gray (#808080) is the closest CSS named color.

#698677 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #698677

Not just a swatch — here's how #698677 works with other colors. Named schemes with #698677 in its natural role, and a note on why the supporting colors balance it.

Botanical Studio Lead · 5 colors

Lead #698677 Secondary #496C3E Accent #AB6D00 Surface #EEEAD6 Anchor #3C2F20

Gray leads this botanical set among foliage greens and a terracotta accent, softened by cream and grounded in bark brown.

Vintage Leather Lead · 5 colors

Lead #698677 Secondary #744F1A Surface #E5DBC0 Accent #3B5141 Anchor #5B2320

Gray plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Modern Café Dominant · 5 colors

Dominant #698677 Anchor #382B1E Surface #EDE4D0 Accent #859B6F Secondary #3A3833

Gray anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Japanese Sand Base · 5 colors

Base #698677 Surface #EDEADC Highlight #F5F1E7 Secondary #B6B09F Ink #2A2723

Gray sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #698677 Secondary #A1ACA6 Support #989286 Ink #17140F

Gray is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Gray carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #698677 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 45/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 57/100

Moderate

Middle-weight — neither delicate nor heavy.

Depth 39/100

Low

Mid depth — usable as an accent or a muted ground.

Naturalness 38/100

Low

Loosely natural — an earthy edge without being rustic.

Vintage feel 50/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 44/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 16/100

Very low

Quiet and neutral — a supporting tone, not a signature.

UI accent fit 62/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 49/100

Moderate

Usable as a tinted surface in measured doses.

Print safety 92/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #698677

For UI

For branding

For interior

For fashion

People also use #698677 with

Moss Green Slate Gray Mauve Taupe Platinum Outer Space

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with #141310 text at 4.7:1. Use

Subtle surface Use #E2E6E4 for cards and hover fills. Tint 80

Avoid beside #698681 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #698677 at work across the surfaces designers actually ship.

Website / UI

Northwind Sign up

Build faster.

A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #698677;
  --color-base-rgb: 105 134 119;
  --color-base-oklch: oklch(59.3% 0.040 162.4);
  --color-50: #F6F8F7;
  --color-100: #E8EDEB;
  --color-200: #D1DBD6;
  --color-300: #B0BFB7;
  --color-400: #8FA399;
  --color-500: #70857A;
  --color-600: #596861;
  --color-700: #434C47;
  --color-800: #2E3330;
  --color-900: #1D201F;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  gray: {
    50: '#F6F8F7',
    100: '#E8EDEB',
    200: '#D1DBD6',
    300: '#B0BFB7',
    400: '#8FA399',
    500: '#70857A',
    600: '#596861',
    700: '#434C47',
    800: '#2E3330',
    900: '#1D201F',
  },
}

$base: #698677;
$base-ink: #141310;
$base-50: #F6F8F7;
$base-100: #E8EDEB;
$base-200: #D1DBD6;
$base-300: #B0BFB7;
$base-400: #8FA399;
$base-500: #70857A;
$base-600: #596861;
$base-700: #434C47;
$base-800: #2E3330;
$base-900: #1D201F;
$base-hover: #546B5F;
$base-subtle: #D3DAD6;

{
    "color": {
        "base": {
            "value": "#698677",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F6F8F7",
                "type": "color"
            },
            "100": {
                "value": "#E8EDEB",
                "type": "color"
            },
            "200": {
                "value": "#D1DBD6",
                "type": "color"
            },
            "300": {
                "value": "#B0BFB7",
                "type": "color"
            },
            "400": {
                "value": "#8FA399",
                "type": "color"
            },
            "500": {
                "value": "#70857A",
                "type": "color"
            },
            "600": {
                "value": "#596861",
                "type": "color"
            },
            "700": {
                "value": "#434C47",
                "type": "color"
            },
            "800": {
                "value": "#2E3330",
                "type": "color"
            },
            "900": {
                "value": "#1D201F",
                "type": "color"
            }
        }
    }
}

Palettes built on #698677

Color Lab

Pairs with #698677

UI roles & guardrails

In real applications

Scales

Every model

Export