#70103E is a deep, warm red. On the Color Lab it reads quietly premium. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #70103E works with other colors. Named schemes with #70103E in its natural role, and a note on why the supporting colors balance it.
Tyrian Purple carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Tyrian Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Tyrian Purple adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Tyrian Purple.
Tyrian Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Tyrian Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Tyrian Purple carrying the quiet middle.
How #70103E actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #70103E at work across the surfaces designers actually ship.
:root {
--color-base: #70103E;
--color-base-rgb: 112 16 62;
--color-base-oklch: oklch(36.4% 0.134 357.9);
--color-50: #FEF1F7;
--color-100: #FBDAEA;
--color-200: #F5B8D5;
--color-300: #E887B6;
--color-400: #D75B97;
--color-500: #BC3878;
--color-600: #90325F;
--color-700: #662946;
--color-800: #421E30;
--color-900: #29141E;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
tyrian-purple: {
50: '#FEF1F7',
100: '#FBDAEA',
200: '#F5B8D5',
300: '#E887B6',
400: '#D75B97',
500: '#BC3878',
600: '#90325F',
700: '#662946',
800: '#421E30',
900: '#29141E',
},
}
$base: #70103E; $base-ink: #FFFFFF; $base-50: #FEF1F7; $base-100: #FBDAEA; $base-200: #F5B8D5; $base-300: #E887B6; $base-400: #D75B97; $base-500: #BC3878; $base-600: #90325F; $base-700: #662946; $base-800: #421E30; $base-900: #29141E; $base-hover: #590D32; $base-subtle: #E6A5C5;
{
"color": {
"base": {
"value": "#70103E",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF1F7",
"type": "color"
},
"100": {
"value": "#FBDAEA",
"type": "color"
},
"200": {
"value": "#F5B8D5",
"type": "color"
},
"300": {
"value": "#E887B6",
"type": "color"
},
"400": {
"value": "#D75B97",
"type": "color"
},
"500": {
"value": "#BC3878",
"type": "color"
},
"600": {
"value": "#90325F",
"type": "color"
},
"700": {
"value": "#662946",
"type": "color"
},
"800": {
"value": "#421E30",
"type": "color"
},
"900": {
"value": "#29141E",
"type": "color"
}
}
}
}