What color is #70243E?

#70243E is a dark rose. In RGB it is rgb(112, 36, 62), and in HSL hsl(339, 51%, 29%).

Is #70243E accessible as text?

On white, #70243E has a contrast ratio of 10.44:1 (passes WCAG AA for body text); on black it is 2.01:1 (fails). For text placed on #70243E, use white for the best readability.

What is the closest Tailwind color to #70243E?

The nearest Tailwind CSS token is pink-900 (#861043).

What colors go well with #70243E?

#70243E pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #247055. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #70243E below.

Is #70243E good for buttons?

#70243E works well for buttons and highlights, but use white text on #70243E — black text only reaches 2.01:1, below the 4.5:1 needed for normal-size labels.

Is #70243E the same as CSS maroon?

No — #70243E is not the CSS named color maroon, but maroon (#800000) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#70243E Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #70243E

Not just a swatch — here's how #70243E works with other colors. Named schemes with #70243E in its natural role, and a note on why the supporting colors balance it.

Modern Café Dominant · 5 colors

Dominant #70243E Anchor #3B2A21 Surface #F1E2D1 Accent #999563 Secondary #3C3833

Wine Red anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #70243E Secondary #7C482A Surface #EBD9C1 Accent #444F39 Anchor #5A2230

Wine Red plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Berry & Cream Lead · 5 colors

Lead #70243E Surface #F4E6D7 Anchor #5E2039 Accent #E6C2C3 Secondary #332B2E

Wine Red sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Warm Autumn Interior Dominant · 5 colors

Dominant #70243E Secondary #B9612C Accent #7B7641 Surface #F5EBDD Anchor #3C2A21

This palette keeps Wine Red as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #70243E Secondary #7E6168 Support #9B9087 Ink #17140F

Wine Red is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Wine Red carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #70243E actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 72/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 33/100

Low

Middle-weight — neither delicate nor heavy.

Depth 62/100

High

Mid depth — usable as an accent or a muted ground.

Naturalness 38/100

Low

Loosely natural — an earthy edge without being rustic.

Vintage feel 62/100

High

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 68/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 30/100

Low

Quiet and neutral — a supporting tone, not a signature.

UI accent fit 67/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 27/100

Low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 88/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #70243E

For UI

For branding

For interior

For fashion

People also use #70243E with

Plum Garnet Pine Green Gainsboro Taupe

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 10.4:1. Use

Subtle surface Use #E8CDD7 for cards and hover fills. Tint 80

Avoid beside #702425 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #70243E at work across the surfaces designers actually ship.

Website / UI

Northwind Sign up

Build faster.

A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #70243E;
  --color-base-rgb: 112 36 62;
  --color-base-oklch: oklch(38.4% 0.110 2.7);
  --color-50: #FCF3F6;
  --color-100: #F6E0E7;
  --color-200: #EBC1D0;
  --color-300: #D997AE;
  --color-400: #C36F8C;
  --color-500: #A74E6D;
  --color-600: #814157;
  --color-700: #5C3341;
  --color-800: #3D242D;
  --color-900: #26181D;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  wine-red: {
    50: '#FCF3F6',
    100: '#F6E0E7',
    200: '#EBC1D0',
    300: '#D997AE',
    400: '#C36F8C',
    500: '#A74E6D',
    600: '#814157',
    700: '#5C3341',
    800: '#3D242D',
    900: '#26181D',
  },
}

$base: #70243E;
$base-ink: #FFFFFF;
$base-50: #FCF3F6;
$base-100: #F6E0E7;
$base-200: #EBC1D0;
$base-300: #D997AE;
$base-400: #C36F8C;
$base-500: #A74E6D;
$base-600: #814157;
$base-700: #5C3341;
$base-800: #3D242D;
$base-900: #26181D;
$base-hover: #591D32;
$base-subtle: #DEB4C2;

{
    "color": {
        "base": {
            "value": "#70243E",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FCF3F6",
                "type": "color"
            },
            "100": {
                "value": "#F6E0E7",
                "type": "color"
            },
            "200": {
                "value": "#EBC1D0",
                "type": "color"
            },
            "300": {
                "value": "#D997AE",
                "type": "color"
            },
            "400": {
                "value": "#C36F8C",
                "type": "color"
            },
            "500": {
                "value": "#A74E6D",
                "type": "color"
            },
            "600": {
                "value": "#814157",
                "type": "color"
            },
            "700": {
                "value": "#5C3341",
                "type": "color"
            },
            "800": {
                "value": "#3D242D",
                "type": "color"
            },
            "900": {
                "value": "#26181D",
                "type": "color"
            }
        }
    }
}

Palettes built on #70243E

Color Lab

Pairs with #70243E

UI roles & guardrails

In real applications

Scales

Every model

Export