#704CD1 is a mid-toned, cool purple. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and sits well as a supporting tone.
Not just a swatch — here's how #704CD1 works with other colors. Named schemes with #704CD1 in its natural role, and a note on why the supporting colors balance it.
Slate Blue sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Slate Blue is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Slate Blue.
Slate Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Slate Blue carrying the quiet middle.
Slate Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Slate Blue glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
How #704CD1 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #704CD1 at work across the surfaces designers actually ship.
:root {
--color-base: #704CD1;
--color-base-rgb: 112 76 209;
--color-base-oklch: oklch(52.9% 0.195 290.7);
--color-50: #F5F2FC;
--color-100: #E5DEF7;
--color-200: #CBBEEE;
--color-300: #A692DE;
--color-400: #8268CA;
--color-500: #6246AE;
--color-600: #503C86;
--color-700: #3C305F;
--color-800: #2A223F;
--color-900: #1B1727;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
slate-blue: {
50: '#F5F2FC',
100: '#E5DEF7',
200: '#CBBEEE',
300: '#A692DE',
400: '#8268CA',
500: '#6246AE',
600: '#503C86',
700: '#3C305F',
800: '#2A223F',
900: '#1B1727',
},
}
$base: #704CD1; $base-ink: #FFFFFF; $base-50: #F5F2FC; $base-100: #E5DEF7; $base-200: #CBBEEE; $base-300: #A692DE; $base-400: #8268CA; $base-500: #6246AE; $base-600: #503C86; $base-700: #3C305F; $base-800: #2A223F; $base-900: #1B1727; $base-hover: #532FB6; $base-subtle: #D6CEEC;
{
"color": {
"base": {
"value": "#704CD1",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F5F2FC",
"type": "color"
},
"100": {
"value": "#E5DEF7",
"type": "color"
},
"200": {
"value": "#CBBEEE",
"type": "color"
},
"300": {
"value": "#A692DE",
"type": "color"
},
"400": {
"value": "#8268CA",
"type": "color"
},
"500": {
"value": "#6246AE",
"type": "color"
},
"600": {
"value": "#503C86",
"type": "color"
},
"700": {
"value": "#3C305F",
"type": "color"
},
"800": {
"value": "#2A223F",
"type": "color"
},
"900": {
"value": "#1B1727",
"type": "color"
}
}
}
}