Nearest named color: Kelly Green
#70B409
#70B409
Nearest named
Kelly Green
Family
Green
Lightness
69.7%
Chroma
0.190
Hue angle
131.6°
Temperature
Warm
Contrast on white
2.55:1 · Fail
Contrast on black
7.27:1 · AAA
Web-safe
#66CC00
CSS oklch()
70% 0.19 132

#70B409 is a mid-toned, temperate green. On the Color Lab it reads bold and ownable. It sits well as a supporting tone.

Palettes built on #70B409

Not just a swatch — here's how #70B409 works with other colors. Named schemes with #70B409 in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

This palette keeps Kelly Green as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Botanical Studio Lead · 5 colors

Kelly Green leads this botanical set among foliage greens and a terracotta accent, softened by cream and grounded in bark brown.

Sunset Warmth Glow · 5 colors

Kelly Green glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Japanese Sand Base · 5 colors

Kelly Green sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Minimal Editorial Surface · 5 colors

Kelly Green is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Kelly Green carrying the quiet middle.

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Color Lab

How #70B409 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 57/100
Neutral
Balanced temperature — flexible, sits between warm and cool schemes.
Softness 44/100
Moderate
Middle-weight — neither delicate nor heavy.
Depth 32/100
Low
Mid depth — usable as an accent or a muted ground.
Naturalness 48/100
Moderate
Loosely natural — an earthy edge without being rustic.
Vintage feel 29/100
Low
A faint retro warmth without tipping into sepia.
Luxury 35/100
Low
Understated — leans refined without going austere.
Brand distinctiveness 73/100
High
Bold and ownable — memorable as a primary brand color.
UI accent fit 56/100
Moderate
Workable accent with care around contrast.
Surface fit 26/100
Low
Too saturated or mid-toned for big areas — keep it to accents.
Print safety 59/100
Moderate
Prints close, with a slight loss of vibrancy.

Pairs with #70B409

For UI
For branding
For interior
For fashion

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AAA
Body text Do not use for body copy on light surfaces. Avoid
Large display Only on dark surfaces. Avoid
Background Pair with #141310 text at 7.3:1. Use
Subtle surface Use #E3F4CA for cards and hover fills. Tint 80
Avoid beside #37B309 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #70B409 at work across the surfaces designers actually ship.

Website / UI
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Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #70B409;
  --color-base-rgb: 112 180 9;
  --color-base-oklch: oklch(69.7% 0.190 131.6);
  --color-50: #F9FEF0;
  --color-100: #EEFDD8;
  --color-200: #DEFBB2;
  --color-300: #C3F27E;
  --color-400: #A8E34F;
  --color-500: #8ACA2B;
  --color-600: #6C9929;
  --color-700: #4F6C23;
  --color-800: #35461B;
  --color-900: #212B12;
  --color-on-base: #141310;
}