What color is #712481?

#712481 is a dark purple. In RGB it is rgb(113, 36, 129), and in HSL hsl(290, 56%, 32%).

Is #712481 accessible as text?

On white, #712481 has a contrast ratio of 9.25:1 (passes WCAG AA for body text); on black it is 2.27:1 (fails). For text placed on #712481, use white for the best readability.

What is the closest Tailwind color to #712481?

The nearest Tailwind CSS token is fuchsia-900 (#721378).

What colors go well with #712481?

#712481 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #337F24. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #712481 below.

Is #712481 good for buttons?

#712481 works well for buttons and highlights, but use white text on #712481 — black text only reaches 2.27:1, below the 4.5:1 needed for normal-size labels.

Is #712481 the same as CSS purple?

No — #712481 is not the CSS named color purple, but purple (#800080) is the closest CSS named color.

#712481 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #712481

Not just a swatch — here's how #712481 works with other colors. Named schemes with #712481 in its natural role, and a note on why the supporting colors balance it.

Berry & Cream Lead · 5 colors

Lead #712481 Surface #F5E6D7 Anchor #5D203E Accent #E5C2C6 Secondary #332B2E

Eminence sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Vintage Leather Lead · 5 colors

Lead #712481 Secondary #7E472F Surface #ECD8C1 Accent #345249 Anchor #592235

Eminence plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Modern Café Dominant · 5 colors

Dominant #712481 Anchor #3B2922 Surface #F2E2D1 Accent #9E9362 Secondary #3C3733

Eminence anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #712481 Secondary #836A89 Support #9C9087 Ink #18140F

Eminence is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Eminence carrying the quiet middle.

Tech Product Signal · 5 colors

Signal #712481 Surface #14161A Highlight #F4F6F8 Secondary #5C6573 Accent #924EA1

Eminence is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Eminence.

Build a working theme in the generator →

Color Lab

How #712481 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 50/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 31/100

Low

Firm and assertive — carries weight and contrast.

Depth 60/100

High

Mid depth — usable as an accent or a muted ground.

Naturalness 1/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 40/100

Low

A faint retro warmth without tipping into sepia.

Luxury 61/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 43/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 80/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 13/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 82/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #712481

For UI

For branding

For interior

For fashion

People also use #712481 with

Dark Slate Blue Byzantium Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 9.2:1. Use

Subtle surface Use #E6CEEA for cards and hover fills. Tint 80

Avoid beside #7F2470 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #712481 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #712481;
  --color-base-rgb: 113 36 129;
  --color-base-oklch: oklch(42.0% 0.159 320.2);
  --color-50: #FAF3FC;
  --color-100: #F3DFF7;
  --color-200: #E5BFED;
  --color-300: #D093DC;
  --color-400: #B86BC7;
  --color-500: #9B49AC;
  --color-600: #783E84;
  --color-700: #56315E;
  --color-800: #39233E;
  --color-900: #241726;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  eminence: {
    50: '#FAF3FC',
    100: '#F3DFF7',
    200: '#E5BFED',
    300: '#D093DC',
    400: '#B86BC7',
    500: '#9B49AC',
    600: '#783E84',
    700: '#56315E',
    800: '#39233E',
    900: '#241726',
  },
}

$base: #712481;
$base-ink: #FFFFFF;
$base-50: #FAF3FC;
$base-100: #F3DFF7;
$base-200: #E5BFED;
$base-300: #D093DC;
$base-400: #B86BC7;
$base-500: #9B49AC;
$base-600: #783E84;
$base-700: #56315E;
$base-800: #39233E;
$base-900: #241726;
$base-hover: #5A1D66;
$base-subtle: #DAB5E1;

{
    "color": {
        "base": {
            "value": "#712481",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FAF3FC",
                "type": "color"
            },
            "100": {
                "value": "#F3DFF7",
                "type": "color"
            },
            "200": {
                "value": "#E5BFED",
                "type": "color"
            },
            "300": {
                "value": "#D093DC",
                "type": "color"
            },
            "400": {
                "value": "#B86BC7",
                "type": "color"
            },
            "500": {
                "value": "#9B49AC",
                "type": "color"
            },
            "600": {
                "value": "#783E84",
                "type": "color"
            },
            "700": {
                "value": "#56315E",
                "type": "color"
            },
            "800": {
                "value": "#39233E",
                "type": "color"
            },
            "900": {
                "value": "#241726",
                "type": "color"
            }
        }
    }
}

Palettes built on #712481

Color Lab

Pairs with #712481

UI roles & guardrails

In real applications

Scales

Every model

Export