#71308B is a mid-toned, temperate magenta. On the Color Lab it reads clean and engineered, quietly premium. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #71308B works with other colors. Named schemes with #71308B in its natural role, and a note on why the supporting colors balance it.
Eminence sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Eminence plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Eminence anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Eminence is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Eminence carrying the quiet middle.
Eminence is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Eminence.
How #71308B actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #71308B at work across the surfaces designers actually ship.
:root {
--color-base: #71308B;
--color-base-rgb: 113 48 139;
--color-base-oklch: oklch(44.0% 0.153 314.9);
--color-50: #F9F3FB;
--color-100: #EFE0F5;
--color-200: #DFC2EA;
--color-300: #C598D7;
--color-400: #AB70C2;
--color-500: #8D4FA6;
--color-600: #6E427F;
--color-700: #50345B;
--color-800: #36253C;
--color-900: #211825;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
eminence: {
50: '#F9F3FB',
100: '#EFE0F5',
200: '#DFC2EA',
300: '#C598D7',
400: '#AB70C2',
500: '#8D4FA6',
600: '#6E427F',
700: '#50345B',
800: '#36253C',
900: '#211825',
},
}
$base: #71308B; $base-ink: #FFFFFF; $base-50: #F9F3FB; $base-100: #EFE0F5; $base-200: #DFC2EA; $base-300: #C598D7; $base-400: #AB70C2; $base-500: #8D4FA6; $base-600: #6E427F; $base-700: #50345B; $base-800: #36253C; $base-900: #211825; $base-hover: #5C2670; $base-subtle: #D7BDE1;
{
"color": {
"base": {
"value": "#71308B",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F9F3FB",
"type": "color"
},
"100": {
"value": "#EFE0F5",
"type": "color"
},
"200": {
"value": "#DFC2EA",
"type": "color"
},
"300": {
"value": "#C598D7",
"type": "color"
},
"400": {
"value": "#AB70C2",
"type": "color"
},
"500": {
"value": "#8D4FA6",
"type": "color"
},
"600": {
"value": "#6E427F",
"type": "color"
},
"700": {
"value": "#50345B",
"type": "color"
},
"800": {
"value": "#36253C",
"type": "color"
},
"900": {
"value": "#211825",
"type": "color"
}
}
}
}