What color is #7218BB?

#7218BB is a medium, vivid violet. In RGB it is rgb(114, 24, 187), and in HSL hsl(273, 77%, 41%).

Is #7218BB accessible as text?

On white, #7218BB has a contrast ratio of 8.19:1 (passes WCAG AA for body text); on black it is 2.56:1 (fails). For text placed on #7218BB, use white for the best readability.

What is the closest Tailwind color to #7218BB?

The nearest Tailwind CSS token is purple-800 (#6E11B0).

What colors go well with #7218BB?

#7218BB pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #60B918. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #7218BB below.

Is #7218BB good for buttons?

#7218BB works well for buttons and highlights, but use white text on #7218BB — black text only reaches 2.56:1, below the 4.5:1 needed for normal-size labels.

Is #7218BB the same as CSS rebeccapurple?

No — #7218BB is not the CSS named color rebeccapurple, but rebeccapurple (#663399) is the closest CSS named color.

#7218BB Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #7218BB

Not just a swatch — here's how #7218BB works with other colors. Named schemes with #7218BB in its natural role, and a note on why the supporting colors balance it.

Berry & Cream Lead · 5 colors

Lead #7218BB Surface #F5E6D7 Anchor #5C2140 Accent #E5C2C7 Secondary #332B2F

Grape sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Tech Product Signal · 5 colors

Signal #7218BB Surface #14161A Highlight #F4F6F8 Secondary #5C6573 Accent #9251DA

Grape is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Grape.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #7218BB Secondary #8874A7 Support #9C9088 Ink #18140F

Grape is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Grape carrying the quiet middle.

Coastal Morning Lead · 5 colors

Lead #7218BB Accent #A5C4C4 Surface #E9D6BF Secondary #9AA0A1 Anchor #23334B

Grape opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Sunset Warmth Glow · 5 colors

Glow #7218BB Secondary #E86B6B Accent #F49448 Anchor #593A56 Surface #F7E7D7

Grape glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Build a working theme in the generator →

Color Lab

How #7218BB actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 35/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 27/100

Low

Firm and assertive — carries weight and contrast.

Depth 59/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 17/100

Very low

Clean and current — no dusty, aged cast.

Luxury 53/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 87/100

Very high

Bold and ownable — memorable as a primary brand color.

UI accent fit 69/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 10/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 72/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #7218BB

For UI

For branding

For interior

For fashion

People also use #7218BB with

Medium Blue Byzantine Kelly Green Gainsboro Onyx

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 8.2:1. Use

Subtle surface Use #E3D0F2 for cards and hover fills. Tint 80

Avoid beside #A618B9 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #7218BB at work across the surfaces designers actually ship.

Website / UI

Northwind Sign up

Build faster.

A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #7218BB;
  --color-base-rgb: 114 24 187;
  --color-base-oklch: oklch(45.7% 0.224 302.3);
  --color-50: #F8F1FE;
  --color-100: #ECDAFB;
  --color-200: #D9B7F5;
  --color-300: #BD86E9;
  --color-400: #9F59D9;
  --color-500: #8137BE;
  --color-600: #663191;
  --color-700: #4B2866;
  --color-800: #321E43;
  --color-900: #201429;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  grape: {
    50: '#F8F1FE',
    100: '#ECDAFB',
    200: '#D9B7F5',
    300: '#BD86E9',
    400: '#9F59D9',
    500: '#8137BE',
    600: '#663191',
    700: '#4B2866',
    800: '#321E43',
    900: '#201429',
  },
}

$base: #7218BB;
$base-ink: #FFFFFF;
$base-50: #F8F1FE;
$base-100: #ECDAFB;
$base-200: #D9B7F5;
$base-300: #BD86E9;
$base-400: #9F59D9;
$base-500: #8137BE;
$base-600: #663191;
$base-700: #4B2866;
$base-800: #321E43;
$base-900: #201429;
$base-hover: #5A1394;
$base-subtle: #D5B7EC;

{
    "color": {
        "base": {
            "value": "#7218BB",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F8F1FE",
                "type": "color"
            },
            "100": {
                "value": "#ECDAFB",
                "type": "color"
            },
            "200": {
                "value": "#D9B7F5",
                "type": "color"
            },
            "300": {
                "value": "#BD86E9",
                "type": "color"
            },
            "400": {
                "value": "#9F59D9",
                "type": "color"
            },
            "500": {
                "value": "#8137BE",
                "type": "color"
            },
            "600": {
                "value": "#663191",
                "type": "color"
            },
            "700": {
                "value": "#4B2866",
                "type": "color"
            },
            "800": {
                "value": "#321E43",
                "type": "color"
            },
            "900": {
                "value": "#201429",
                "type": "color"
            }
        }
    }
}

Palettes built on #7218BB

Color Lab

Pairs with #7218BB

UI roles & guardrails

In real applications

Scales

Every model

Export