What color is #727EBB?

#727EBB is a medium blue-violet. In RGB it is rgb(114, 126, 187), and in HSL hsl(230, 35%, 59%).

Is #727EBB accessible as text?

On white, #727EBB has a contrast ratio of 3.88:1 (fails WCAG AA for body text); on black it is 5.42:1 (passes). For text placed on #727EBB, use black for the best readability.

What is the closest Tailwind color to #727EBB?

The nearest Tailwind CSS token is sky-600 (#0084D1).

What colors go well with #727EBB?

#727EBB pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #BBAF72. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #727EBB below.

Is #727EBB good for buttons?

#727EBB works well for buttons and highlights, but use black text on #727EBB — white text only reaches 3.88:1, below the 4.5:1 needed for normal-size labels.

Is #727EBB the same as CSS steelblue?

No — #727EBB is not the CSS named color steelblue, but steelblue (#4682B4) is the closest CSS named color.

#727EBB Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #727EBB

Not just a swatch — here's how #727EBB works with other colors. Named schemes with #727EBB in its natural role, and a note on why the supporting colors balance it.

Coastal Morning Lead · 5 colors

Lead #727EBB Accent #A5C4C2 Surface #EAD5C0 Secondary #9AA0A1 Anchor #21344A

Glaucous opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Tech Product Signal · 5 colors

Signal #727EBB Surface #14161A Highlight #F4F6F8 Secondary #5B6672 Accent #97A3DD

Glaucous is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Glaucous.

Vintage Leather Lead · 5 colors

Lead #727EBB Secondary #7F4535 Surface #EED7C2 Accent #365247 Anchor #582239

Glaucous plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Berry & Cream Lead · 5 colors

Lead #727EBB Surface #F6E5D8 Anchor #5B2143 Accent #E5C2C9 Secondary #322B2F

Glaucous sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #727EBB Secondary #A7ACC3 Support #9D9088 Ink #18140F

Glaucous is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Glaucous carrying the quiet middle.

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Color Lab

How #727EBB actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 30/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 52/100

Moderate

Middle-weight — neither delicate nor heavy.

Depth 39/100

Low

Mid depth — usable as an accent or a muted ground.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 58/100

Moderate

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 46/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 25/100

Low

Quiet and neutral — a supporting tone, not a signature.

UI accent fit 82/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 34/100

Low

Usable as a tinted surface in measured doses.

Print safety 85/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #727EBB

For UI

For branding

For interior

For fashion

People also use #727EBB with

Ash Gray Amethyst Sand Gainsboro Prussian Blue

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with #141310 text at 4.8:1. Use

Subtle surface Use #E5E7EF for cards and hover fills. Tint 80

Avoid beside #7E72BB — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #727EBB at work across the surfaces designers actually ship.

Website / UI

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A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #727EBB;
  --color-base-rgb: 114 126 187;
  --color-base-oklch: oklch(60.8% 0.094 274.8);
  --color-50: #F4F5FA;
  --color-100: #E3E6F2;
  --color-200: #C8CDE4;
  --color-300: #A1A9CE;
  --color-400: #7C86B6;
  --color-500: #5C6699;
  --color-600: #4B5277;
  --color-700: #393E56;
  --color-800: #282B39;
  --color-900: #1A1B23;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  glaucous: {
    50: '#F4F5FA',
    100: '#E3E6F2',
    200: '#C8CDE4',
    300: '#A1A9CE',
    400: '#7C86B6',
    500: '#5C6699',
    600: '#4B5277',
    700: '#393E56',
    800: '#282B39',
    900: '#1A1B23',
  },
}

$base: #727EBB;
$base-ink: #141310;
$base-50: #F4F5FA;
$base-100: #E3E6F2;
$base-200: #C8CDE4;
$base-300: #A1A9CE;
$base-400: #7C86B6;
$base-500: #5C6699;
$base-600: #4B5277;
$base-700: #393E56;
$base-800: #282B39;
$base-900: #1A1B23;
$base-hover: #4E5CA2;
$base-subtle: #D7DAE8;

{
    "color": {
        "base": {
            "value": "#727EBB",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F4F5FA",
                "type": "color"
            },
            "100": {
                "value": "#E3E6F2",
                "type": "color"
            },
            "200": {
                "value": "#C8CDE4",
                "type": "color"
            },
            "300": {
                "value": "#A1A9CE",
                "type": "color"
            },
            "400": {
                "value": "#7C86B6",
                "type": "color"
            },
            "500": {
                "value": "#5C6699",
                "type": "color"
            },
            "600": {
                "value": "#4B5277",
                "type": "color"
            },
            "700": {
                "value": "#393E56",
                "type": "color"
            },
            "800": {
                "value": "#282B39",
                "type": "color"
            },
            "900": {
                "value": "#1A1B23",
                "type": "color"
            }
        }
    }
}

Palettes built on #727EBB

Color Lab

Pairs with #727EBB

UI roles & guardrails

In real applications

Scales

Every model

Export