#730D30 is a deep, warm red. On the Color Lab it reads quietly premium. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #730D30 works with other colors. Named schemes with #730D30 in its natural role, and a note on why the supporting colors balance it.
This palette keeps Burgundy as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Burgundy carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Burgundy plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Burgundy adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Burgundy.
Burgundy is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Burgundy carrying the quiet middle.
How #730D30 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #730D30 at work across the surfaces designers actually ship.
:root {
--color-base: #730D30;
--color-base-rgb: 115 13 48;
--color-base-oklch: oklch(36.4% 0.135 8.2);
--color-50: #FEF1F5;
--color-100: #FCD9E5;
--color-200: #F7B6CC;
--color-300: #EB84A8;
--color-400: #DB5785;
--color-500: #C13465;
--color-600: #932F52;
--color-700: #68273E;
--color-800: #441D2B;
--color-900: #29141B;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
burgundy: {
50: '#FEF1F5',
100: '#FCD9E5',
200: '#F7B6CC',
300: '#EB84A8',
400: '#DB5785',
500: '#C13465',
600: '#932F52',
700: '#68273E',
800: '#441D2B',
900: '#29141B',
},
}
$base: #730D30; $base-ink: #FFFFFF; $base-50: #FEF1F5; $base-100: #FCD9E5; $base-200: #F7B6CC; $base-300: #EB84A8; $base-400: #DB5785; $base-500: #C13465; $base-600: #932F52; $base-700: #68273E; $base-800: #441D2B; $base-900: #29141B; $base-hover: #5C0A27; $base-subtle: #E9A3BB;
{
"color": {
"base": {
"value": "#730D30",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF1F5",
"type": "color"
},
"100": {
"value": "#FCD9E5",
"type": "color"
},
"200": {
"value": "#F7B6CC",
"type": "color"
},
"300": {
"value": "#EB84A8",
"type": "color"
},
"400": {
"value": "#DB5785",
"type": "color"
},
"500": {
"value": "#C13465",
"type": "color"
},
"600": {
"value": "#932F52",
"type": "color"
},
"700": {
"value": "#68273E",
"type": "color"
},
"800": {
"value": "#441D2B",
"type": "color"
},
"900": {
"value": "#29141B",
"type": "color"
}
}
}
}