What color is #731E4E?

#731E4E is a dark pink. In RGB it is rgb(115, 30, 78), and in HSL hsl(326, 59%, 28%).

Is #731E4E accessible as text?

On white, #731E4E has a contrast ratio of 10.37:1 (passes WCAG AA for body text); on black it is 2.02:1 (fails). For text placed on #731E4E, use white for the best readability.

What is the closest Tailwind color to #731E4E?

The nearest Tailwind CSS token is pink-900 (#861043).

What colors go well with #731E4E?

#731E4E pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #1D7242. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #731E4E below.

Is #731E4E good for buttons?

#731E4E works well for buttons and highlights, but use white text on #731E4E — black text only reaches 2.02:1, below the 4.5:1 needed for normal-size labels.

Is #731E4E the same as CSS purple?

No — #731E4E is not the CSS named color purple, but purple (#800080) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#731E4E Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #731E4E

Not just a swatch — here's how #731E4E works with other colors. Named schemes with #731E4E in its natural role, and a note on why the supporting colors balance it.

Modern Café Dominant · 5 colors

Dominant #731E4E Anchor #3B2921 Surface #F1E2D1 Accent #9B9563 Secondary #3C3833

Byzantium anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #731E4E Secondary #7D472C Surface #EBD9C1 Accent #454F39 Anchor #5A2232

Byzantium plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Berry & Cream Lead · 5 colors

Lead #731E4E Surface #F4E6D7 Anchor #5E203B Accent #E6C2C4 Secondary #332B2E

Byzantium sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Warm Autumn Interior Dominant · 5 colors

Dominant #731E4E Secondary #B9612F Accent #7C7541 Surface #F5EBDD Anchor #3C2922

This palette keeps Byzantium as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #731E4E Secondary #80616F Support #9C9087 Ink #17140F

Byzantium is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Byzantium carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #731E4E actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 69/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 32/100

Low

Firm and assertive — carries weight and contrast.

Depth 62/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 16/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 54/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 66/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 35/100

Low

Recognisable but shares space with nearby hues.

UI accent fit 70/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 21/100

Low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 86/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #731E4E

For UI

For branding

For interior

For fashion

People also use #731E4E with

Dark Magenta Falu Red Fern Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 10.4:1. Use

Subtle surface Use #EACBDC for cards and hover fills. Tint 80

Avoid beside #721D31 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #731E4E at work across the surfaces designers actually ship.

Website / UI

Northwind Sign up

Build faster.

A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #731E4E;
  --color-base-rgb: 115 30 78;
  --color-base-oklch: oklch(38.8% 0.128 350.0);
  --color-50: #FCF2F8;
  --color-100: #F7DEEC;
  --color-200: #EEBED9;
  --color-300: #DE92BD;
  --color-400: #CA68A0;
  --color-500: #AE4681;
  --color-600: #863C66;
  --color-700: #5F304B;
  --color-800: #3F2232;
  --color-900: #271720;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  byzantium: {
    50: '#FCF2F8',
    100: '#F7DEEC',
    200: '#EEBED9',
    300: '#DE92BD',
    400: '#CA68A0',
    500: '#AE4681',
    600: '#863C66',
    700: '#5F304B',
    800: '#3F2232',
    900: '#271720',
  },
}

$base: #731E4E;
$base-ink: #FFFFFF;
$base-50: #FCF2F8;
$base-100: #F7DEEC;
$base-200: #EEBED9;
$base-300: #DE92BD;
$base-400: #CA68A0;
$base-500: #AE4681;
$base-600: #863C66;
$base-700: #5F304B;
$base-800: #3F2232;
$base-900: #271720;
$base-hover: #5B173E;
$base-subtle: #E1AFCB;

{
    "color": {
        "base": {
            "value": "#731E4E",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FCF2F8",
                "type": "color"
            },
            "100": {
                "value": "#F7DEEC",
                "type": "color"
            },
            "200": {
                "value": "#EEBED9",
                "type": "color"
            },
            "300": {
                "value": "#DE92BD",
                "type": "color"
            },
            "400": {
                "value": "#CA68A0",
                "type": "color"
            },
            "500": {
                "value": "#AE4681",
                "type": "color"
            },
            "600": {
                "value": "#863C66",
                "type": "color"
            },
            "700": {
                "value": "#5F304B",
                "type": "color"
            },
            "800": {
                "value": "#3F2232",
                "type": "color"
            },
            "900": {
                "value": "#271720",
                "type": "color"
            }
        }
    }
}

Palettes built on #731E4E

Color Lab

Pairs with #731E4E

UI roles & guardrails

In real applications

Scales

Every model

Export