#7360EF is a mid-toned, cool purple. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and sits well as a supporting tone.
Not just a swatch — here's how #7360EF works with other colors. Named schemes with #7360EF in its natural role, and a note on why the supporting colors balance it.
Medium Slate Blue is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Medium Slate Blue.
Medium Slate Blue sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Medium Slate Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Medium Slate Blue carrying the quiet middle.
Medium Slate Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Medium Slate Blue glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
How #7360EF actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #7360EF at work across the surfaces designers actually ship.
:root {
--color-base: #7360EF;
--color-base-rgb: 115 96 239;
--color-base-oklch: oklch(58.6% 0.206 284.1);
--color-50: #F2F0FE;
--color-100: #DED9FC;
--color-200: #BEB5F8;
--color-300: #9183ED;
--color-400: #6755DD;
--color-500: #4532C3;
--color-600: #3B2E94;
--color-700: #2F2669;
--color-800: #221D44;
--color-900: #16142A;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
medium-slate-blue: {
50: '#F2F0FE',
100: '#DED9FC',
200: '#BEB5F8',
300: '#9183ED',
400: '#6755DD',
500: '#4532C3',
600: '#3B2E94',
700: '#2F2669',
800: '#221D44',
900: '#16142A',
},
}
$base: #7360EF; $base-ink: #141310; $base-50: #F2F0FE; $base-100: #DED9FC; $base-200: #BEB5F8; $base-300: #9183ED; $base-400: #6755DD; $base-500: #4532C3; $base-600: #3B2E94; $base-700: #2F2669; $base-800: #221D44; $base-900: #16142A; $base-hover: #3E24E9; $base-subtle: #D9D5F5;
{
"color": {
"base": {
"value": "#7360EF",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#F2F0FE",
"type": "color"
},
"100": {
"value": "#DED9FC",
"type": "color"
},
"200": {
"value": "#BEB5F8",
"type": "color"
},
"300": {
"value": "#9183ED",
"type": "color"
},
"400": {
"value": "#6755DD",
"type": "color"
},
"500": {
"value": "#4532C3",
"type": "color"
},
"600": {
"value": "#3B2E94",
"type": "color"
},
"700": {
"value": "#2F2669",
"type": "color"
},
"800": {
"value": "#221D44",
"type": "color"
},
"900": {
"value": "#16142A",
"type": "color"
}
}
}
}