What color is #736397?

#736397 is a medium, muted indigo. In RGB it is rgb(115, 99, 151), and in HSL hsl(258, 21%, 49%).

Is #736397 accessible as text?

On white, #736397 has a contrast ratio of 5.30:1 (passes WCAG AA for body text); on black it is 3.96:1 (fails). For text placed on #736397, use white for the best readability.

What is the closest Tailwind color to #736397?

The nearest Tailwind CSS token is mauve-500 (#79697B).

What colors go well with #736397?

#736397 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #879763. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #736397 below.

Is #736397 good for buttons?

#736397 works well for buttons and highlights, but use white text on #736397 — black text only reaches 3.96:1, below the 4.5:1 needed for normal-size labels.

Is #736397 the same as CSS dimgray?

No — #736397 is not the CSS named color dimgray, but dimgray (#696969) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#736397 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #736397

Not just a swatch — here's how #736397 works with other colors. Named schemes with #736397 in its natural role, and a note on why the supporting colors balance it.

Berry & Cream Lead · 5 colors

Lead #736397 Surface #F5E6D7 Anchor #5C2140 Accent #E5C2C7 Secondary #332B2F

Very Peri sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Coastal Morning Lead · 5 colors

Lead #736397 Accent #A5C4C4 Surface #E9D6BF Secondary #9AA0A1 Anchor #23334B

Very Peri opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Nordic Calm Accent · 5 colors

Accent #736397 Secondary #AFB4B8 Surface #F1F2F0 Support #7F92A7 Anchor #2E3236

Very Peri keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.

Vintage Leather Lead · 5 colors

Lead #736397 Secondary #7E4632 Surface #EDD8C2 Accent #355248 Anchor #582237

Very Peri plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #736397 Secondary #9994A7 Support #9C9088 Ink #18140F

Very Peri is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Very Peri carrying the quiet middle.

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Color Lab

How #736397 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 41/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 48/100

Moderate

Middle-weight — neither delicate nor heavy.

Depth 46/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 68/100

High

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 52/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 22/100

Low

Quiet and neutral — a supporting tone, not a signature.

UI accent fit 87/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 31/100

Low

Usable as a tinted surface in measured doses.

Print safety 90/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #736397

For UI

For branding

For interior

For fashion

People also use #736397 with

Light Slate Gray Mauve Taupe Moss Green Gainsboro Onyx

UI roles & guardrails

Primary action Safe as a filled button with white label. AA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 5.3:1. Use

Subtle surface Use #E3E1E9 for cards and hover fills. Tint 80

Avoid beside #846397 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #736397 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #736397;
  --color-base-rgb: 115 99 151;
  --color-base-oklch: oklch(53.6% 0.082 297.7);
  --color-50: #F7F6F9;
  --color-100: #E9E6EF;
  --color-200: #D3CEDF;
  --color-300: #B2AAC5;
  --color-400: #9288AA;
  --color-500: #73688D;
  --color-600: #5C546E;
  --color-700: #443F50;
  --color-800: #2E2B35;
  --color-900: #1D1C21;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  very-peri: {
    50: '#F7F6F9',
    100: '#E9E6EF',
    200: '#D3CEDF',
    300: '#B2AAC5',
    400: '#9288AA',
    500: '#73688D',
    600: '#5C546E',
    700: '#443F50',
    800: '#2E2B35',
    900: '#1D1C21',
  },
}

$base: #736397;
$base-ink: #FFFFFF;
$base-50: #F7F6F9;
$base-100: #E9E6EF;
$base-200: #D3CEDF;
$base-300: #B2AAC5;
$base-400: #9288AA;
$base-500: #73688D;
$base-600: #5C546E;
$base-700: #443F50;
$base-800: #2E2B35;
$base-900: #1D1C21;
$base-hover: #5C4F79;
$base-subtle: #D5D2DE;

{
    "color": {
        "base": {
            "value": "#736397",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F7F6F9",
                "type": "color"
            },
            "100": {
                "value": "#E9E6EF",
                "type": "color"
            },
            "200": {
                "value": "#D3CEDF",
                "type": "color"
            },
            "300": {
                "value": "#B2AAC5",
                "type": "color"
            },
            "400": {
                "value": "#9288AA",
                "type": "color"
            },
            "500": {
                "value": "#73688D",
                "type": "color"
            },
            "600": {
                "value": "#5C546E",
                "type": "color"
            },
            "700": {
                "value": "#443F50",
                "type": "color"
            },
            "800": {
                "value": "#2E2B35",
                "type": "color"
            },
            "900": {
                "value": "#1D1C21",
                "type": "color"
            }
        }
    }
}

Palettes built on #736397

Color Lab

Pairs with #736397

UI roles & guardrails

In real applications

Scales

Every model

Export