What color is #739673?

#739673 is a medium, muted green. In RGB it is rgb(115, 150, 115), and in HSL hsl(120, 14%, 52%).

Is #739673 accessible as text?

On white, #739673 has a contrast ratio of 3.31:1 (fails WCAG AA for body text); on black it is 6.34:1 (passes). For text placed on #739673, use black for the best readability.

What is the closest Tailwind color to #739673?

The nearest Tailwind CSS token is olive-500 (#7C7C67).

What colors go well with #739673?

#739673 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #967396. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #739673 below.

Is #739673 good for buttons?

#739673 works well for buttons and highlights, but use black text on #739673 — white text only reaches 3.31:1, below the 4.5:1 needed for normal-size labels.

Is #739673 the same as CSS cadetblue?

No — #739673 is not the CSS named color cadetblue, but cadetblue (#5F9EA0) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#739673 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #739673

Not just a swatch — here's how #739673 works with other colors. Named schemes with #739673 in its natural role, and a note on why the supporting colors balance it.

Japanese Sand Base · 5 colors

Base #739673 Surface #EEE9DC Highlight #F5F1E7 Secondary #B6B09F Ink #2B2723

Russian Green sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Botanical Studio Lead · 5 colors

Lead #739673 Secondary #4C6B3B Accent #AD6B00 Surface #EEEAD6 Anchor #3C2F20

Russian Green leads this botanical set among foliage greens and a terracotta accent, softened by cream and grounded in bark brown.

Coastal Morning Lead · 5 colors

Lead #739673 Accent #A8C4BA Surface #E2D9BE Secondary #9AA09F Anchor #1A3648

Russian Green opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Desert Clay Center · 5 colors

Center #739673 Surface #DDD0A8 Secondary #AA7E4E Accent #8B9B74 Anchor #3C2D1E

Russian Green holds the warm center of this desert palette with sand and clay beside it, a muted-sage accent and a dark-brown anchor.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #739673 Secondary #AEBAAE Support #989286 Ink #17140F

Russian Green is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Russian Green carrying the quiet middle.

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Color Lab

How #739673 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 48/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 58/100

Moderate

Middle-weight — neither delicate nor heavy.

Depth 35/100

Low

Mid depth — usable as an accent or a muted ground.

Naturalness 82/100

Very high

Organic, earthy character — at home in wellness, food and craft brands.

Vintage feel 59/100

Moderate

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 42/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 25/100

Low

Quiet and neutral — a supporting tone, not a signature.

UI accent fit 65/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 46/100

Moderate

Usable as a tinted surface in measured doses.

Print safety 86/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #739673

For UI

For branding

For interior

For fashion

People also use #739673 with

Sage Cadet Blue Gray Platinum Brunswick Green

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with #141310 text at 5.6:1. Use

Subtle surface Use #E4E9E4 for cards and hover fills. Tint 80

Avoid beside #73967F — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #739673 at work across the surfaces designers actually ship.

Website / UI

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A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #739673;
  --color-base-rgb: 115 150 115;
  --color-base-oklch: oklch(63.7% 0.065 144.8);
  --color-50: #F6F9F6;
  --color-100: #E8EEE8;
  --color-200: #D1DCD1;
  --color-300: #AFC1AF;
  --color-400: #8DA58D;
  --color-500: #6E876E;
  --color-600: #586A58;
  --color-700: #424D42;
  --color-800: #2D342D;
  --color-900: #1D201D;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  russian-green: {
    50: '#F6F9F6',
    100: '#E8EEE8',
    200: '#D1DCD1',
    300: '#AFC1AF',
    400: '#8DA58D',
    500: '#6E876E',
    600: '#586A58',
    700: '#424D42',
    800: '#2D342D',
    900: '#1D201D',
  },
}

$base: #739673;
$base-ink: #141310;
$base-50: #F6F9F6;
$base-100: #E8EEE8;
$base-200: #D1DCD1;
$base-300: #AFC1AF;
$base-400: #8DA58D;
$base-500: #6E876E;
$base-600: #586A58;
$base-700: #424D42;
$base-800: #2D342D;
$base-900: #1D201D;
$base-hover: #5B795B;
$base-subtle: #D6DED6;

{
    "color": {
        "base": {
            "value": "#739673",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F6F9F6",
                "type": "color"
            },
            "100": {
                "value": "#E8EEE8",
                "type": "color"
            },
            "200": {
                "value": "#D1DCD1",
                "type": "color"
            },
            "300": {
                "value": "#AFC1AF",
                "type": "color"
            },
            "400": {
                "value": "#8DA58D",
                "type": "color"
            },
            "500": {
                "value": "#6E876E",
                "type": "color"
            },
            "600": {
                "value": "#586A58",
                "type": "color"
            },
            "700": {
                "value": "#424D42",
                "type": "color"
            },
            "800": {
                "value": "#2D342D",
                "type": "color"
            },
            "900": {
                "value": "#1D201D",
                "type": "color"
            }
        }
    }
}

Palettes built on #739673

Color Lab

Pairs with #739673

UI roles & guardrails

In real applications

Scales

Every model

Export