What color is #74124D?

#74124D is a dark, vivid pink. In RGB it is rgb(116, 18, 77), and in HSL hsl(324, 73%, 26%).

Is #74124D accessible as text?

On white, #74124D has a contrast ratio of 10.85:1 (passes WCAG AA for body text); on black it is 1.94:1 (fails). For text placed on #74124D, use white for the best readability.

What is the closest Tailwind color to #74124D?

The nearest Tailwind CSS token is pink-900 (#861043).

What colors go well with #74124D?

#74124D pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #127339. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #74124D below.

Is #74124D good for buttons?

#74124D works well for buttons and highlights, but use white text on #74124D — black text only reaches 1.94:1, below the 4.5:1 needed for normal-size labels.

Is #74124D the same as CSS purple?

No — #74124D is not the CSS named color purple, but purple (#800080) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#74124D Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #74124D

Not just a swatch — here's how #74124D works with other colors. Named schemes with #74124D in its natural role, and a note on why the supporting colors balance it.

Luxury Packaging Feature · 5 colors

Feature #74124D Anchor #141210 Accent #D59B50 Secondary #31252A Surface #F3EDE3

Tyrian Purple carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Vintage Leather Lead · 5 colors

Lead #74124D Secondary #7D472C Surface #EBD8C1 Accent #454F39 Anchor #5A2232

Tyrian Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Moody Editorial Color · 5 colors

Color #74124D Anchor #2A2A2E Secondary #6F6E74 Surface #EDE5DA Accent #47031B

Tyrian Purple adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Tyrian Purple.

Berry & Cream Lead · 5 colors

Lead #74124D Surface #F4E6D7 Anchor #5E203B Accent #E6C2C4 Secondary #332B2E

Tyrian Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #74124D Secondary #7F5D6D Support #9C9087 Ink #17140F

Tyrian Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Tyrian Purple carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #74124D actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 71/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 30/100

Low

Firm and assertive — carries weight and contrast.

Depth 64/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 15/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 48/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 66/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 55/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 68/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 17/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 85/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #74124D

For UI

For branding

For interior

For fashion

People also use #74124D with

Mauveine Maroon Dark Olive Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 10.8:1. Use

Subtle surface Use #EDC5DD for cards and hover fills. Tint 80

Avoid beside #73122C — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #74124D at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #74124D;
  --color-base-rgb: 116 18 77;
  --color-base-oklch: oklch(37.9% 0.142 349.7);
  --color-50: #FDF1F9;
  --color-100: #FADBEE;
  --color-200: #F4B9DC;
  --color-300: #E788C1;
  --color-400: #D55DA5;
  --color-500: #BB3A87;
  --color-600: #8E336A;
  --color-700: #652A4D;
  --color-800: #421F34;
  --color-900: #281521;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  tyrian-purple: {
    50: '#FDF1F9',
    100: '#FADBEE',
    200: '#F4B9DC',
    300: '#E788C1',
    400: '#D55DA5',
    500: '#BB3A87',
    600: '#8E336A',
    700: '#652A4D',
    800: '#421F34',
    900: '#281521',
  },
}

$base: #74124D;
$base-ink: #FFFFFF;
$base-50: #FDF1F9;
$base-100: #FADBEE;
$base-200: #F4B9DC;
$base-300: #E788C1;
$base-400: #D55DA5;
$base-500: #BB3A87;
$base-600: #8E336A;
$base-700: #652A4D;
$base-800: #421F34;
$base-900: #281521;
$base-hover: #5C0E3D;
$base-subtle: #E6A7CD;

{
    "color": {
        "base": {
            "value": "#74124D",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FDF1F9",
                "type": "color"
            },
            "100": {
                "value": "#FADBEE",
                "type": "color"
            },
            "200": {
                "value": "#F4B9DC",
                "type": "color"
            },
            "300": {
                "value": "#E788C1",
                "type": "color"
            },
            "400": {
                "value": "#D55DA5",
                "type": "color"
            },
            "500": {
                "value": "#BB3A87",
                "type": "color"
            },
            "600": {
                "value": "#8E336A",
                "type": "color"
            },
            "700": {
                "value": "#652A4D",
                "type": "color"
            },
            "800": {
                "value": "#421F34",
                "type": "color"
            },
            "900": {
                "value": "#281521",
                "type": "color"
            }
        }
    }
}

Palettes built on #74124D

Color Lab

Pairs with #74124D

UI roles & guardrails

In real applications

Scales

Every model

Export