What color is #74147D?

#74147D is a dark, vivid purple. In RGB it is rgb(116, 20, 125), and in HSL hsl(295, 72%, 28%).

Is #74147D accessible as text?

On white, #74147D has a contrast ratio of 9.82:1 (passes WCAG AA for body text); on black it is 2.14:1 (fails). For text placed on #74147D, use white for the best readability.

What is the closest Tailwind color to #74147D?

The nearest Tailwind CSS token is fuchsia-900 (#721378).

What colors go well with #74147D?

#74147D pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #1D7B14. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #74147D below.

Is #74147D good for buttons?

#74147D works well for buttons and highlights, but use white text on #74147D — black text only reaches 2.14:1, below the 4.5:1 needed for normal-size labels.

Is #74147D the same as CSS purple?

No — #74147D is not the CSS named color purple, but purple (#800080) is the closest CSS named color.

#74147D Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #74147D

Not just a swatch — here's how #74147D works with other colors. Named schemes with #74147D in its natural role, and a note on why the supporting colors balance it.

Berry & Cream Lead · 5 colors

Lead #74147D Surface #F5E6D7 Anchor #5D203E Accent #E6C2C6 Secondary #332B2E

Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Vintage Leather Lead · 5 colors

Lead #74147D Secondary #7E472F Surface #ECD8C1 Accent #345249 Anchor #592234

Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Modern Café Dominant · 5 colors

Dominant #74147D Anchor #3B2922 Surface #F2E2D1 Accent #9E9362 Secondary #3C3733

Purple anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #74147D Secondary #836585 Support #9C9087 Ink #18140F

Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Purple carrying the quiet middle.

Tech Product Signal · 5 colors

Signal #74147D Surface #14161A Highlight #F4F6F8 Secondary #5C6573 Accent #96459D

Purple is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Purple.

Build a working theme in the generator →

Color Lab

How #74147D actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 54/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 29/100

Low

Firm and assertive — carries weight and contrast.

Depth 62/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 1/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 34/100

Low

A faint retro warmth without tipping into sepia.

Luxury 61/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 47/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 74/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 13/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 80/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #74147D

For UI

For branding

For interior

For fashion

People also use #74147D with

Indigo Byzantium Green Gainsboro

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 9.8:1. Use

Subtle surface Use #EAC7ED for cards and hover fills. Tint 80

Avoid beside #7B1461 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #74147D at work across the surfaces designers actually ship.

Website / UI

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Build faster.

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #74147D;
  --color-base-rgb: 116 20 125;
  --color-base-oklch: oklch(40.8% 0.174 324.1);
  --color-50: #FCF1FD;
  --color-100: #F8DBFA;
  --color-200: #EFB9F3;
  --color-300: #DE89E6;
  --color-400: #CB5DD5;
  --color-500: #AF3BBA;
  --color-600: #86348E;
  --color-700: #602A64;
  --color-800: #3F1F42;
  --color-900: #271528;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  purple: {
    50: '#FCF1FD',
    100: '#F8DBFA',
    200: '#EFB9F3',
    300: '#DE89E6',
    400: '#CB5DD5',
    500: '#AF3BBA',
    600: '#86348E',
    700: '#602A64',
    800: '#3F1F42',
    900: '#271528',
  },
}

$base: #74147D;
$base-ink: #FFFFFF;
$base-50: #FCF1FD;
$base-100: #F8DBFA;
$base-200: #EFB9F3;
$base-300: #DE89E6;
$base-400: #CB5DD5;
$base-500: #AF3BBA;
$base-600: #86348E;
$base-700: #602A64;
$base-800: #3F1F42;
$base-900: #271528;
$base-hover: #5B1062;
$base-subtle: #E1AAE6;

{
    "color": {
        "base": {
            "value": "#74147D",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FCF1FD",
                "type": "color"
            },
            "100": {
                "value": "#F8DBFA",
                "type": "color"
            },
            "200": {
                "value": "#EFB9F3",
                "type": "color"
            },
            "300": {
                "value": "#DE89E6",
                "type": "color"
            },
            "400": {
                "value": "#CB5DD5",
                "type": "color"
            },
            "500": {
                "value": "#AF3BBA",
                "type": "color"
            },
            "600": {
                "value": "#86348E",
                "type": "color"
            },
            "700": {
                "value": "#602A64",
                "type": "color"
            },
            "800": {
                "value": "#3F1F42",
                "type": "color"
            },
            "900": {
                "value": "#271528",
                "type": "color"
            }
        }
    }
}

Palettes built on #74147D

Color Lab

Pairs with #74147D

UI roles & guardrails

In real applications

Scales

Every model

Export