What color is #74180B?

#74180B is a dark, vivid reddish brown. In RGB it is rgb(116, 24, 11), and in HSL hsl(7, 83%, 25%).

Is #74180B accessible as text?

On white, #74180B has a contrast ratio of 11.18:1 (passes WCAG AA for body text); on black it is 1.88:1 (fails). For text placed on #74180B, use white for the best readability.

What is the closest Tailwind color to #74180B?

The nearest Tailwind CSS token is red-900 (#82181A).

What colors go well with #74180B?

#74180B pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #0B6875. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #74180B below.

Is #74180B good for buttons?

#74180B works well for buttons and highlights, but use white text on #74180B — black text only reaches 1.88:1, below the 4.5:1 needed for normal-size labels.

Is #74180B the same as CSS maroon?

No — #74180B is not the CSS named color maroon, but maroon (#800000) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#74180B Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #74180B

Not just a swatch — here's how #74180B works with other colors. Named schemes with #74180B in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

Dominant #74180B Secondary #B76324 Accent #777743 Surface #F4EBDD Anchor #3B2A20

This palette keeps Maroon as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Luxury Packaging Feature · 5 colors

Feature #74180B Anchor #141210 Accent #D09E4D Secondary #322523 Surface #F2EDE3

Maroon carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Vintage Leather Lead · 5 colors

Lead #74180B Secondary #7B4927 Surface #EAD9C0 Accent #43503A Anchor #5A222E

Maroon plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Moody Editorial Color · 5 colors

Color #74180B Anchor #2B2A2E Secondary #6F6E73 Surface #EDE6DA Accent #400D00

Maroon adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Maroon.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #74180B Secondary #7D5C56 Support #9B9186 Ink #17140F

Maroon is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Maroon carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #74180B actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 86/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 30/100

Low

Firm and assertive — carries weight and contrast.

Depth 64/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 100/100

Very high

Organic, earthy character — at home in wellness, food and craft brands.

Vintage feel 57/100

Moderate

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 68/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 50/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 63/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 22/100

Low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 86/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #74180B

For UI

For branding

For interior

For fashion

People also use #74180B with

Cranberry Russet Feldgrau Gainsboro Espresso

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 11.2:1. Use

Subtle surface Use #F0C7C2 for cards and hover fills. Tint 80

Avoid beside #753A0B — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #74180B at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #74180B;
  --color-base-rgb: 116 24 11;
  --color-base-oklch: oklch(36.8% 0.128 31.3);
  --color-50: #FEF2F0;
  --color-100: #FDDDD9;
  --color-200: #F8BCB4;
  --color-300: #ED8F82;
  --color-400: #DE6454;
  --color-500: #C34231;
  --color-600: #95392D;
  --color-700: #692E26;
  --color-800: #44211C;
  --color-900: #2A1613;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  maroon: {
    50: '#FEF2F0',
    100: '#FDDDD9',
    200: '#F8BCB4',
    300: '#ED8F82',
    400: '#DE6454',
    500: '#C34231',
    600: '#95392D',
    700: '#692E26',
    800: '#44211C',
    900: '#2A1613',
  },
}

$base: #74180B;
$base-ink: #FFFFFF;
$base-50: #FEF2F0;
$base-100: #FDDDD9;
$base-200: #F8BCB4;
$base-300: #ED8F82;
$base-400: #DE6454;
$base-500: #C34231;
$base-600: #95392D;
$base-700: #692E26;
$base-800: #44211C;
$base-900: #2A1613;
$base-hover: #5D1309;
$base-subtle: #EAAAA1;

{
    "color": {
        "base": {
            "value": "#74180B",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF2F0",
                "type": "color"
            },
            "100": {
                "value": "#FDDDD9",
                "type": "color"
            },
            "200": {
                "value": "#F8BCB4",
                "type": "color"
            },
            "300": {
                "value": "#ED8F82",
                "type": "color"
            },
            "400": {
                "value": "#DE6454",
                "type": "color"
            },
            "500": {
                "value": "#C34231",
                "type": "color"
            },
            "600": {
                "value": "#95392D",
                "type": "color"
            },
            "700": {
                "value": "#692E26",
                "type": "color"
            },
            "800": {
                "value": "#44211C",
                "type": "color"
            },
            "900": {
                "value": "#2A1613",
                "type": "color"
            }
        }
    }
}

Palettes built on #74180B

Color Lab

Pairs with #74180B

UI roles & guardrails

In real applications

Scales

Every model

Export