What color is #7474BC?

#7474BC is a medium blue-violet. In RGB it is rgb(116, 116, 188), and in HSL hsl(240, 35%, 60%).

Is #7474BC accessible as text?

On white, #7474BC has a contrast ratio of 4.23:1 (fails WCAG AA for body text); on black it is 4.97:1 (passes). For text placed on #7474BC, use black for the best readability.

What is the closest Tailwind color to #7474BC?

The nearest Tailwind CSS token is sky-600 (#0084D1).

What colors go well with #7474BC?

#7474BC pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #BDBD75. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #7474BC below.

Is #7474BC good for buttons?

#7474BC works well for buttons and highlights, but use black text on #7474BC — white text only reaches 4.23:1, below the 4.5:1 needed for normal-size labels.

Is #7474BC the same as CSS steelblue?

No — #7474BC is not the CSS named color steelblue, but steelblue (#4682B4) is the closest CSS named color.

#7474BC Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #7474BC

Not just a swatch — here's how #7474BC works with other colors. Named schemes with #7474BC in its natural role, and a note on why the supporting colors balance it.

Coastal Morning Lead · 5 colors

Lead #7474BC Accent #A5C4C3 Surface #EAD5BF Secondary #9AA0A1 Anchor #22334A

Very Peri opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Vintage Leather Lead · 5 colors

Lead #7474BC Secondary #7F4534 Surface #EDD7C2 Accent #365247 Anchor #582238

Very Peri plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Modern Café Dominant · 5 colors

Dominant #7474BC Anchor #3B2923 Surface #F3E1D2 Accent #759F7C Secondary #3C3734

Very Peri anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Berry & Cream Lead · 5 colors

Lead #7474BC Surface #F5E5D7 Anchor #5B2142 Accent #E5C2C9 Secondary #332B2F

Very Peri sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #7474BC Secondary #A4A5C0 Support #9D9088 Ink #18140F

Very Peri is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Very Peri carrying the quiet middle.

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Color Lab

How #7474BC actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 30/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 48/100

Moderate

Middle-weight — neither delicate nor heavy.

Depth 41/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 57/100

Moderate

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 49/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 29/100

Low

Quiet and neutral — a supporting tone, not a signature.

UI accent fit 90/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 28/100

Low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 84/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #7474BC

For UI

For branding

For interior

For fashion

People also use #7474BC with

Cadet Grey Amethyst Dark Khaki Gainsboro Prussian Blue

UI roles & guardrails

Primary action Too mid-tone for a filled button — darken for the fill. AA Large

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with #141310 text at 4.4:1. Use

Subtle surface Use #E5E5F0 for cards and hover fills. Tint 80

Avoid beside #8D75BD — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #7474BC at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #7474BC;
  --color-base-rgb: 116 116 188;
  --color-base-oklch: oklch(59.0% 0.109 282.5);
  --color-50: #F4F4FA;
  --color-100: #E3E3F2;
  --color-200: #C8C8E4;
  --color-300: #A1A1CE;
  --color-400: #7C7CB6;
  --color-500: #5C5C99;
  --color-600: #4B4B77;
  --color-700: #393956;
  --color-800: #282839;
  --color-900: #1A1A23;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  very-peri: {
    50: '#F4F4FA',
    100: '#E3E3F2',
    200: '#C8C8E4',
    300: '#A1A1CE',
    400: '#7C7CB6',
    500: '#5C5C99',
    600: '#4B4B77',
    700: '#393956',
    800: '#282839',
    900: '#1A1A23',
  },
}

$base: #7474BC;
$base-ink: #141310;
$base-50: #F4F4FA;
$base-100: #E3E3F2;
$base-200: #C8C8E4;
$base-300: #A1A1CE;
$base-400: #7C7CB6;
$base-500: #5C5C99;
$base-600: #4B4B77;
$base-700: #393956;
$base-800: #282839;
$base-900: #1A1A23;
$base-hover: #5050A5;
$base-subtle: #D8D8E9;

{
    "color": {
        "base": {
            "value": "#7474BC",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F4F4FA",
                "type": "color"
            },
            "100": {
                "value": "#E3E3F2",
                "type": "color"
            },
            "200": {
                "value": "#C8C8E4",
                "type": "color"
            },
            "300": {
                "value": "#A1A1CE",
                "type": "color"
            },
            "400": {
                "value": "#7C7CB6",
                "type": "color"
            },
            "500": {
                "value": "#5C5C99",
                "type": "color"
            },
            "600": {
                "value": "#4B4B77",
                "type": "color"
            },
            "700": {
                "value": "#393956",
                "type": "color"
            },
            "800": {
                "value": "#282839",
                "type": "color"
            },
            "900": {
                "value": "#1A1A23",
                "type": "color"
            }
        }
    }
}

Palettes built on #7474BC

Color Lab

Pairs with #7474BC

UI roles & guardrails

In real applications

Scales

Every model

Export